Johannesburg, South Africa, June 02, 2010 --(PR.com
)-- Newly launched startup SportSpotter.com is preparing for a massive fan fest during the upcoming World Cup in South Africa.
The South African startup, launched earlier this year, is a Twitter-style social website for sports fans. Users post short messages within sports feeds, and right now all the focus is on the upcoming FIFA World Cup.
CEO Derek Kudsee says, "Obviously the world is going to go football crazy for the next 6 weeks, and we want to give fans a place to share and discover what is going on at the World Cup in real time."
SportSpotter contains feeds of more than 115 sports in over 225 countries but Kudsee says that although SportSpotter is a sports fans ultimate sports social site, he says for now all the focus is on the soccer. "Being a South African company we built SportSpotter not just for football, but for all sports and all fans, but who can argue with the interest and energy around the World Cup in South Africa. Everyone is talking about it and everyone wants to be part of it. SportSpotter provides a great online forum for the fans."
Post the World Cup, SportSpotter hopes to capture a slice of the global social networking phenomenon and Kudsee is not short of ambition in this regard, "Right now, social content is growing exponentially because people are becoming more open in their online sharing behaviour. Sport drives massive human emotion and there is no reason why sports fans wouldn't leverage social platforms to express themselves. SportSpotter is all about the fan."
Being part of the internet social phenomenon may not be a certain guarantee for success but SportSpotter has as good a chance as any as the company wants to focus on the user and the user experience more than anything. That, in the current world of fast internet commercial schemes has to be a great thing.