London, United Kingdom, June 17, 2010 --(PR.com
)-- Media Recruitment, the specialist PR recruitment agency, is launching an online marketing campaign in response to the growing demand for suitable candidates.
Established in 1997 Media Recruitment provides specialist recruitment services to the public relations industry, helping individuals and businesses find or fill positions in PR.
Search marketing specialist Tug has been appointed to deliver the campaign designed to target candidates searching for PR jobs as well as brands and agencies looking to recruit PR specialists. Tug has optimised the Media Recruitment site and will integrate search engine optimisation (SEO) and pay per click (PPC). It will also track email applications, online form sign ups, newsletter sign ups and on site searches for PR jobs.
Carol Hayes, MD of Media Recruitment, said: "Candidates as well as brands and agencies are increasingly using the web as their research channel of choice - Tug will ensure that we are front of mind in the search engines and solidify our top spot as a specialist PR recruitment agency."
Nick Beck, MD of Tug, said: "The recruitment industry is highly competitive with more agencies moving into the PR jobs market. Media Recruitment is the leading specialist PR recruitment agency which focuses soley on this industry. Our role is to ensure that they are the first choice for jobs in PR."