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ARSource Adds Jarrell Guitars to Client Roster

ARSource: Making outsourcing artist relations and brand development viable for the smaller music equipment manufacturer.

San Francisco, CA, June 17, 2010 --( ARSource, an artist relations and publicity firm, is on board to take a lead role in the brand management and development of Jarrell Guitars. Leveraging their combined experience of 25 years in the music industry, ARSource founders Patrick Kirshtner and Kellie Stoelting bring their talents in Artist Relations, Social Media, and Brand Development to their new client. ARSource will work to increase the level of exposure to a guitar market hungry for something new and exciting.

Songwriter, musician, producer, and artist Phillip Jarrell is taking his new brand, Jarrell Guitars, into high gear with the addition of ARSource. According to Kirshtner, “What's not to like about this exciting challenge? These instruments look great, sound great, and are high quality. We look forward to garnering increased exposure for the Jarrell Guitars brand and helping to make them a recognized name and product".

All of Jarrell's guitars consist of spectacular woods, delicate abalone inlays, high quality parts, and many options one of which being a signature series of pickups produced by Seymour Duncan expressly for the new line. Check out for more info and find them on Twtter and Facebook.

ARSource focuses on mid-sized firms and manufacturers, providing professional-level services normally reserved for larger firms with in-house PR and artist relations teams. The service is scalable to meet individual clien'ts needs. ARSource maintains offices in Southern California and San Francisco. For more information, phone them at 1-415-896-4506, or visit them on the web at

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Patrick Kirshtner

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