viaLanguage and Intel Present: Why Multilingual Digital Marketing Pays Off - A Free Webinar

viaLanguage, a leading provider of online language translation and localization services, will team with Intel to present tips and tricks for deploying high-quality, accessible digital marketing campaigns in the global market.

Portland, OR, August 07, 2010 --(PR.com)-- When: Tuesday, September 14, 2010 at 11:00 am PT

Speakers:
- Jeff Hanks, Consumer Marketing Manager, Intel
- Darren Megarry, VP of Corporate Sales, viaLanguage
- Chanin Balance (moderator), President and CEO, viaLanguage

Digital technology has shrunk the world making online marketing one of the most powerful sales channels available today. Ad spending on social networks world-wide is expected to rise 14% this year to $2.5 billion.

Today’s consumers are expecting product information, peer reviews and other key elements in their language. According to Common Sense Advisory, 72.4% of consumers say they are more likely to buy a product with information in their own language. How is the digital environment changing your marketing spend today, and how you do measure success? Hear first hand, from Intel’s Corporate Marketing Group, leading-edge practices as well as tips for managing localization across geographical markets.

This webinar will show you:

- Trends in multilingual digital media – what’s propelling user expectations and change
- Tips for managing multilingual content in a rapidly changing environment.
- Case studies and lessons learned from distribution of media to a worldwide audience
- Machine translation – is it really free? When to use and when to not.

Registration: To register for this free webinar visit: vialanguage.com/Marketing/webinars.php

About viaLanguage
viaLanguage is a leading provider of online language translation and localization services. Through the unique combination of its Online Language System (OLS), expert linguists and integration capabilities, viaLanguage offers organizations a comprehensive, affordable solution for meeting today’s increasing need for effective multilingual communications. viaLanguage services are designed to help clients quickly and easily develop the very best multilingual websites, software applications, marketing materials and other global communications. Since 2000, the company has earned a reputation among its clients for reliability, quality and professionalism. Clients include: Blue Shield California, Regence, A-dec, Disney, BASF, Nike, and Citibank, as well as many hospitals, school districts and state governments. Corporate Headquarters are located at 700 SW Taylor Street, Suite 310, Portland, OR 97205. For more information, visit www.vialanguage.com or call us at 503-243-2007.

Media Contact:
Rachel Weikum
Weikum Communications
(503) 636-4762
rachel@weikumcommunications.com

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Contact
Weikum Communications
Rachel Weikum
503-636-4762
www.vialanguage.com
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