Afribiz Offers Free Strategy Meetings on Doing Business in Africa

Business opportunities abound in Africa, but execution still remains elusive for many. Afribiz brings a platform for firms and entrepreneurs to learn how to leverage assets to develop strategies that work in Africa for free.

Washington, DC, August 22, 2010 --( Afribiz, a global information, business, and media platform for Africa and emerging markets, announced today it would offer a fall series of free semi-monthly teleconferences on "Leveraging Business Opportunities in Africa." The teleconferences are open to anyone in any country in North America, Africa, Asia, South America and Europe. They are designed to help small-to-medium-size enterprises (SMEs), investors, and entrepreneurs navigate the African environment successfully.

Why is Afribiz choosing to do this now? Just recently, China surpassed both Germany and Japan to become the 2nd largest economy in the world and while consumer demand continues to lag in the West it grows in developing economies. Dynamics like these are setting the stage for the next generation of consumer and business markets, including those in Africa. Also, as Brazil, Russia, India and China continue to grow, they increasingly engaging Africa as the next emerging region. Lauri Elliott, Chief Strategist and author of "101 Leverage Points for Doing Business in Africa" adds, “That’s a powerful sign of things to come.” The time is now for businesses and investors to position themselves in African countries.

Africa like any region these days has business challenges, but there are many examples of success from entrepreneurs to large corporations - people like American,Timothy Maurice Webster, a personal brand strategist, serial entrepreneur, and author of "Personovation" in South Africa and large companies like Press Corp, a multinational firm originating in Malawi. Elliott says, “We want to see masses of success stories like these. We want to see success as the rule, not the exception.”

The format for the teleconferences is different than most on Africa. Participants get to pose ideas and issues to the Afribiz team and community both before, during and after each teleconference, as well as engaging with each other. It’s a dynamic “web” of learning and sharing versus linear models. It’s also diverse because of the range of individuals involved and we know that diverse teams often produce better outputs. While not quite crowdsourcing, “Afribiz hopes to see that potential unleashed on designing profitable business models in Africa,” says Elliott.

The teleconferences run twice a month from September to December 2010, starting on September 9. In addition to the free teleconferences, Afribiz is offering a series of “Engage the Expert” webinars on relevant, timely information and insights into African markets. The first webinar is "Understanding the Business Opportunities in the Nigerian Consumer Markets," which is being held on September 29, 2010.

To register for the free teleconferences, visit

Stephanie Shannon