A New Ray of Light in Immune Support
Tring, United Kingdom, January 12, 2007 --(PR.com)-- Solgar Vitamin & Herb is proud to announce the launch of Vitamin D3 (cholecalciferol). Important new studies highlight the importance of vitamin D, not only in its traditional role in bone support, but also in other areas including immune and mental health.
Due to increased awareness about the damaging effects of UVA & UVB emitted from the sun, more and more people are using sunscreens and wearing protective clothing when exposed to sunlight, which in turn leads to less vitamin D being absorbed through the skin from the sun’s rays.
New research into vitamin D suggests that the population would benefit by increasing the RDA from 400IU to nearer 1000IU and that a typical diet only provides about 160IU per day. Vitamin D can be found in a variety of foods 1 egg provides 40IU of vitamin D, a glass of milk provides 100IU and one serving of salmon provides 360IU. Further studies suggest vitamin D deficiency may trigger winter flu outbreaks and also that vitamin D deficiency may be associated with low mood and poor cognitive ability in elderly.
For the first time Solgar is able to offer vitamin D in its most bioavailable state, removing the need for it to be pre-processed by the body. Commonly vitamin D is derived from fish liver oils, which are valuable sources of vitamin D and vitamin A. This is the first time vitamin D is available independently and in highly absorbable, dry form vegetable capsules at a level that allows optimal intake on a daily basis.
Vitamin D3 600IU is marketed in the UK by Solgar Vitamin & Herb at RRP of £6.85, available from 1st January 2007.
For more information please contact either Marie Kendall or Sarah Hibbert on +44 (0) 1442 890 355 who will be available immediately for interview. Or click on www.solgar-vitamins.co.uk
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Due to increased awareness about the damaging effects of UVA & UVB emitted from the sun, more and more people are using sunscreens and wearing protective clothing when exposed to sunlight, which in turn leads to less vitamin D being absorbed through the skin from the sun’s rays.
New research into vitamin D suggests that the population would benefit by increasing the RDA from 400IU to nearer 1000IU and that a typical diet only provides about 160IU per day. Vitamin D can be found in a variety of foods 1 egg provides 40IU of vitamin D, a glass of milk provides 100IU and one serving of salmon provides 360IU. Further studies suggest vitamin D deficiency may trigger winter flu outbreaks and also that vitamin D deficiency may be associated with low mood and poor cognitive ability in elderly.
For the first time Solgar is able to offer vitamin D in its most bioavailable state, removing the need for it to be pre-processed by the body. Commonly vitamin D is derived from fish liver oils, which are valuable sources of vitamin D and vitamin A. This is the first time vitamin D is available independently and in highly absorbable, dry form vegetable capsules at a level that allows optimal intake on a daily basis.
Vitamin D3 600IU is marketed in the UK by Solgar Vitamin & Herb at RRP of £6.85, available from 1st January 2007.
For more information please contact either Marie Kendall or Sarah Hibbert on +44 (0) 1442 890 355 who will be available immediately for interview. Or click on www.solgar-vitamins.co.uk
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Contact
Solgar Vitamin & Herb
Sarah Hibbert
01442 890355
www.solgar-vitamins.co.uk
Sarah Hibbert
01442 890355
www.solgar-vitamins.co.uk
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