to Spearhead Marketing Campaign for Akamai Backrack Concept to Potential Licensees on Global Basis

Miami, FL, November 12, 2010 --( Michael R. and Mark N., Hawaii-based co-inventors, have contracted South Florida invention assistance leader to represent their Akamai Backrack to industry over the next 2 years. An innovative and vastly versatile backpack sure to appeal to avid skateboarders, the Akamai Backrack boasts a unique design that insures that a skateboard can be easily and securely transported anywhere.

The Akamai Backrack will save its users time and hassle by allowing them to have their hands free. It will also adapt easily to a multitude of other uses, such as military, tactical, law enforcement, and search and rescue missions. With its wide array of appealing qualities, the Akamai Backrack should have no trouble finding success through outlets and catalogs selling sporting goods accessories.

This original idea is now being made available for licensing to manufacturers interested in new product development, especially in the sporting goods products industry. Michael R. and Mark N. are hoping to have the Akamai Backrack in full production and available to the public within the very near future.

Michael R. and Mark N. decided to contact Miami, Florida-based recently to explore the possibility of contracting the invention assistance company to eventually represent their product idea to manufacturers in industry, with the ultimate goal being to secure a licensing agreement. assists inventors by providing them with industry experts who will guide them from the earliest stages of invention development to the point where there are professionally produced promotional materials regarding the concept. Due to the efforts of, this inventor is now on his way to having his product idea potentially seen by thousands of industry professionals through a direct marketing program targeted to provide maximum exposure.

After including the inventors and preliminary, non-confidential information about their product idea at no charge for a 1 year term in their proprietary database of invention information, the National Directory of American Inventors,’s professional staff of writers and graphic illustrators then created a New Product Portfolio and Online Product Presentation for their idea, helping to clarify how the invention works and looks. A General Field-of-Art search through the database of the United States Patent and Trademark Office was also completed by an independent, registered patent attorney in order to provide the co-inventors with perspective on some prior art within the general category of their idea.

Having had an opportunity to review and approve the New Product Portfolio and Online Product Presentation, Michael R. and Mark N. made a decision to accept's New Product Publicity and Marketing Program proposal. Consequently, will represent the Akamai Backrack for 2 years through a collection of dynamic promotional materials such as press releases, product brochures, digital renditions, a password-protected website, and other visual mediums such as a New Product DVD and potentially, an interactive virtual reality presentation.

The Akamai Backrack will be represented at industry-leading trade shows throughout the 2 year period by Miami, Florida-based Licensing Direct™, which serves as the exclusive licensing agent for inventor clients. Licensing Direct™ will also be conducting follow-up with any appropriate manufacturer leads met at those events, as well as managing any advanced levels of interest displayed by manufacturers, marketers or distributors in the Akamai Backrack during the duration of the Publicity and Marketing agreement.

For more information on how you can get your idea to, visit:

Contact: 1-877-445-0494

About is a Miami, Florida-based invention assistance firm that represents independent inventors who typically lack the resources and experience to pursue the commercialization of their product concepts on their own. utilizes dynamic promotional materials such as digital renditions, press releases, invention websites, and interactive virtual reality presentations, as well as representation at industry-leading trade shows, to achieve valuable exposure for the inventions it represents.

New Product Help, Inc.
Mario Perez