New Cashzone Team Set to Take ATM Service to the Next Level

London, United Kingdom, November 18, 2010 --( Cashzone, one of the UK’s chief independent operators of ATM services, is forging ahead with plans to further strengthen its business offering with a boost to the workforce and new branding. The current economic climate has forced the closure of many independent grocery stores and even brought the future of some high profile supermarket chains under question. Now is the time, advises Cashzone, for retailers to think about ways to sustain revenue and protect their business.

As part of a plan to work even more closely with its merchants, the company welcomes the appointments of Tim Halford as Business Director and Simon Westgarth as Customer Services Director. Both bring a wealth of expertise in the retail and cash space and will work to build on Cashzone’s existing success in serving the convenience, petrol forecourt and transport sectors.

Cashzone is engaging in a fresh PR and marketing campaign to reintroduce its customer focused service and product offering to a market in which it has been a key player for many years. Formed through a merger of three of the strongest names in the independent cash machine market; Cardpoint, Moneybox and Travelex, Cashzone has around 4,000 ATMs nationwide. Future plans include an expansion in to new sectors, such as Sports & Concert venues, Leisure & Retail parks, Commercial property and Pharmacies.

Rikki Dinsmore, Managing Director at Cashzone, says: “We have already made excellent progress in establishing great long term relationships with our customers. We now want to emerge even stronger with a consolidated brand image and business message. With the overall amount of cash withdrawn from accounts through cash machines increasing from 62% to 85% over the last 10 years the ATM market is thriving.(1) These latest moves will enable us to advance on Cashzone’s proven track record in managing ATMS for our high profile customer base.”

Cashzone is committed to helping retailers attract new business and increase revenue. On average, customers who withdraw cash from an ATM spend 20% of it in store. Installing an ATM can help retailers increase their store sales significantly, by between 8 and 15%. Cashzone’s tailored management services and choice of different ATM types make installing a cash machine a viable and easy option for many retailers.

Notes to editors

About Cashzone
Cashzone has been formed from a combination of three of the strongest names in the independent cash machine market; Cardpoint, Moneybox and Travelex. Cashzone is one of the largest independent cash machine operators in the UK market with around 4,000 machines across the country; over a fifth of the independent cash machine market.

Cashzone has strategic office locations in Central London, Cheshire and Cramlington (North East).

Following a well publicised capital restructure, as part of the Payzone Group, Cashzone’s focus is firmly on providing its customer base with unparalleled service and customer management.

Cashzone currently provides ATM’s to some of the UK’s largest retail and leisure brands, including: MacDonald’s, Road Chef, Waitrose, Texaco and Booths.

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Kimberley Waldron at SkyParlour PR
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(1) Source: UK Payments Council "The Future of Cash"

Kimberley Waldron
+44 (0)1625 524002