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Hillsides Children’s Charity Announces Holiday Toy Drive

Provides Pasadena residents with opportunity to make a difference.

Pasadena, CA, November 25, 2010 --( Beginning Friday, December 3, Pasadena area residents can help brighten a child’s holiday season by donating new, unwrapped gifts and toys at select local Starbucks. Hillsides, a Pasadena children’s charity, will be placing in-store donation bins in select Pasadena Starbucks locations in an effort to make the upcoming holidays brighter for the children and families it serves.

“Working together with business partners gives us an opportunity to reach new audiences who may not know about the needs in their own community,” said Joe Costa, the charity’s CEO. “This effort will help raise awareness about the services and programs we offer to vulnerable children and families that can change their lives.”

Holiday gifts and toys can be delivered to select Pasadena Starbucks locations before December 22. To make a monetary donation and sponsor winter outings for foster care and vulnerable children living at Hillsides, visit or call 323-255-9005.

About Hillsides
Founded 97 years ago, Hillsides is a Pasadena residential treatment center and community-based children’s charity that serves vulnerable children and families living in Los Angeles County. To learn more about the foster care children’s charity, visit and its Education Center at

Contact Information
Marisol Barrios
323-254-2274 ext. 274

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