Metrics Marketing Group Announces Expansion of Search Marketing Offerings and Welcomes Senior Search Expert to Interactive Team

Cleveland Marketing Firm Enhances Inbound Marketing Services Team with Addition of Senior Search Strategist.

Cleveland, OH, December 17, 2010 --( Metrics Marketing Group, an analytics-driven database marketing and interactive services firm, is pleased to announce the latest addition to their growing inbound marketing group. The recent hire of a Senior Search Strategist, Adrienne Embery-Good, comes parallel to the firm’s expanded Inbound Marketing offerings including inbound marketing audits, search engine optimization (SEO), search engine marketing (SEM or Pay Per Click), and social media monitoring (SMM).

In Embery-Good’s role as Senior Search Strategist, she will focus on expanding the firm’s current SEO offerings and will provide strategic guidance for clients and prospective businesses seeking a stronger search engine presence. Prior to joining Metrics Marketing, Embery-Good helped lead search strategy engagements at Search Agency for the company’s major accounts. Embery-Good has worked with an extensive list of industries including local business-to-business, education, franchisees, travel, healthcare, retail, and e-commerce. She is also a graduate of the Honors College at the University of Arizona with a B.A. in Journalism and Media Arts.

"We are very excited to have Adrienne join our team," said Dan Rose, Partner and head of Interactive Services at Metrics Marketing Group. "Her extensive search engine optimization knowledge and successful track record with progressive online marketing clients make her a real asset to the growth and strength of our company and service offerings."

Metrics Marketing identifies inbound marketing as a marketing strategy focusing on “getting found” by customers online through search engines and social media channels. According to Forrester Research, spend on paid listings and search engine optimization (SEO) will grow at a compound annual growth rate (CAGR) of 15% to $32 billion by 2014. The increase in search spend verifies Metrics’ expanded search offerings and resources.

For companies that are interested in incorporating online marketing into their business and are looking to increase traffic to their website, contact Dan Rose at or by phone 877-332-9222.

About Metrics Marketing
Based in Cleveland, Metrics Marketing offers comprehensive analytics-driven database and interactive marketing services that include: automated/triggered marketing systems, marketing database development and hosting, email strategy and deployment, predictive modeling, segmentation analysis, search marketing, creative services, website design, development and hosting, web usability, web analytics, user research, traditional market research and Customer Relationship Management (CRM) strategy consulting. Metrics Marketing Group is located at 905 Corporate Way in Westlake, Ohio. Additional information can be found at


Media Contact:
Megan Smargiasso
Metrics Marketing Group
Megan Smargiasso