Columbia, MD, January 06, 2011 --(PR.com
)-- Boardwalk Fresh Burgers & Fries, known for its fresh, made to order hand pattied burgers and fresh cut fries, has signed a master franchise agreement with seasoned multi-unit restaurant developer Manu Patel. Patel will be developing 40+ Boardwalk Fresh Burgers & Fries restaurants in Delaware, New Jersey, and the Philadelphia Metro Area.
Fransmart, the company that helped launch Five Guys Burgers & Fries, the fastest-growing chain in America, is leading the franchise development plans for Boardwalk. Boardwalk Fresh Burgers & Fries has restaurants open in Virginia, Maryland, Georgia, Pennsylvania, California, and Florida. While it continues aggressive expansion in these markets, it also has development plans in place for Delaware, New Jersey and Michigan, with a total of 200 new restaurants in development nationwide.
Patel, a veteran multi-unit restaurant owner with both Dunkin Donuts and Subway, had this to say, “I’ve been in the multi-unit restaurant business for twenty years, so I knew what I wanted in a new concept – excellent food with strong consumer appeal, solid operations and training, and most importantly a proven unit economic model. I found all of this in Boardwalk Fresh Burgers and more. I’ve had the chance to operate with the #1 franchise brand in the world. I currently own 6 Subway restaurants and have an additional 3 in development. I’m thrilled to partner with Boardwalk Fresh Burgers & Fries for my next growth venture; they are the “here and now” of fast food, better quality, better tasting burgers and fresh cut fries.”
Boardwalk Fresh Burgers & Fries has expanded rapidly in the United States, attracting several restaurant industry veterans including the former CEO of Caribou Coffee and former COO of Jersey Mike's. Boardwalk Fresh Burgers & Fries also recently announced the appointment of Kert Gennings as Chief Operating Officer. Mr. Gennings brings decades of restaurant experience to the concept, having previously served as President of RGI, a restaurant consulting company, and COO for leading brands in the industry including Chesapeake Bagel Bakery and Jersey Mikes Franchise Company.
Boardwalk Fresh Burgers & Fries brings the boardwalk experience to life, providing customers with made to order, fresh ground, hand pattied beef burgers and fresh-cut Boardwalk fries cooked in 100% peanut oil in a family atmosphere. The New York Times ranked Boardwalk Fries on their baseball stadium culinary scorecard, and AOL Small Business listed Boardwalk Fresh Burgers & Fries in their 2009 “Next Big Chain” report.
About Boardwalk Fresh Burgers & Fries
As the sister company of Boardwalk Fries - the only national french fry brand in the United States - Boardwalk Fresh Burgers & Fries has nearly 30 years of corporate brand recognition. Brothers, Dave and Fran DiFerdinando created the fast casual concept Boardwalk Fresh Burgers & Fries in 2007. Inspired by the boardwalk in Ocean City, Maryland, the concept provides customers with a fresh, made to order burger and fries experience in a family-friendly environment. For more information about Boardwalk please visit www.boardwalkfreshburgersandfries.com.