NewProductHelp.com to Represent Up and Away Invention to Industry

Miami, FL, January 08, 2011 --(PR.com)-- Lisa M., Kentucky resident and inventor, has contracted South Florida invention assistance leader NewProductHelp.com to represent her Up and Away concept to industry over the next 2 years. A simple yet effective new product sure to resonate with those who have to constantly reach for objects in high places, the Up and Away features a unique design that provides its users with a safe and reliable method of accessing normally hard-to-reach items.

The Up and Away will be easy and comfortable to implement and use and will eliminate the need to take risks that could lead to serious injury. It will also save time, strain, and hassle for its users when trying to reach objects or clean and organize a home. The Up and Away can also be used in hair salons, greenhouses and many other places, whether at home or a business. With its array of redeeming qualities, the Up and Away should have no trouble finding success through outlets and catalogs selling household accessories.

This original idea is now being made available for licensing to manufacturers interested in new product development, especially in the household accessories industry. Lisa M. is hoping to have the Up and Away in full production and available to the public within the very near future.

After including the inventor and preliminary, non-confidential information about her product idea at no charge for a 1 year term in their proprietary database of invention information, the National Directory of American Inventors, NewProductHelp.com’s professional staff of writers and graphic illustrators then created a New Product Portfolio and Online Product Presentation for the Up and Away, helping to clarify how the invention works and looks. A General Field-of-Art search through the database of the United States Patent and Trademark Office was also completed by an independent, registered patent attorney in order to provide the inventor with perspective on some prior art within the general category of her idea.

Having had an opportunity to review and approve the New Product Portfolio and Online Product Presentation, Lisa M. made a decision to accept NewProductHelp.com's New Product Publicity and Marketing Program proposal. Consequently, NewProductHelp.com will represent Lisa M.'s Up and Away for 2 years through a collection of dynamic promotional materials such as press releases, product brochures, digital renditions, a password-protected website, and other visual mediums such as a New Product DVD and potentially, an interactive virtual reality presentation.

The Up and Away will also be represented at industry-leading trade shows throughout the 2 year period by the exclusive licensing agent for NewProductHelp.com inventors, Licensing Direct™. All necessary follow-up with leads garnered at these events, as well as negotiations with any manufacturers that express an advanced level of interest in the Up and Away, will also be managed by Licensing Direct™.

For more information on how you can get your idea to NewProductHelp.com, visit: www.newproducthelp.com

Contact: 1-877-445-0494

About NewProductHelp.com: NewProductHelp.com is a Miami, Florida-based invention assistance firm that represents independent inventors who typically lack the resources and experience to pursue the commercialization of their product concepts on their own. NewProductHelp.com utilizes dynamic promotional materials such as digital renditions, press releases, invention websites, and interactive virtual reality presentations, as well as representation at industry-leading trade shows, to achieve valuable exposure for the inventions it represents.

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New Product Help, Inc.
Mario Perez
1-877-445-0494
www.newproducthelp.com
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