Climate Ride Expands Beneficiaries to Nine Leading Green Organizations; Doubles Ride Events in 2011

350.org, 1% For the Planet, Climate Counts and others to benefit from nation’s largest environmental charity bicycle ride

New York, NY, January 21, 2011 --(PR.com)-- Climate Ride has increased the number of organizations that will benefit from its 2011 fundraising events from three to nine nonprofits working in the areas of sustainability, renewable energy and bicycle advocacy. The beneficiary structure will also change this year to allow event participants to choose which organization their fundraising dollars will support. In 2011, Climate Ride has two major events planned – the classic Brita Climate Ride NYC-DC from May 13-17, and Climate Ride California from October 2-6. Registration is now open at www.climateride.org.

“Through the fundraising efforts of our participants, we have given away more than $300,000 since 2008 to organizations that are making an impact,” said Caeli Quinn, Co-Founder and Director of Climate Ride. “For 2011 we’re organizing two major events, one on each coast, which will double our fundraising capacity. With these events, we can support even more organizations that are making a big difference in sustainability, renewable energy and the climate crisis. We’re also very excited because we're giving participants, or Climate Riders, the option to choose which organization they want to support with their fundraising. This will rally a lot of energetic people to raise awareness for the overall cause, while having the chance to impact projects to which they are most dedicated.”

The new 2011 events will raise funds for a collection of hardworking non-profits, including Rails-to-Trails Conservancy (Washington, D.C.), Green America (Washington, D.C.), 1Sky (Washington, D.C.), 350.org (San Francisco, Calif.), 1% For the Planet (Waitsfield, VT. ), Transportation Alternatives (New York, N.Y.), Washington Area Bicyclist Association (Washington, D.C.), San Francisco Bicycle Coalition (San Francisco, Calif.), and Climate Counts (Manchester, N.H.).

“Bikes are about the best symbol we have on this planet,” said Bill McKibben of 350.org, one of the new beneficiaries for 2011. “They're universally used by rich and poor around the world, they're a big part of the solution to the climate crisis, and bikes are just plain fun. At 350.org we're fighting to raise awareness and build a global movement around climate change, so there couldn't be a better fit for us than Climate Ride, with its strong sense of hope and possibility.”

Full carbon offsets for the participants, hybrid support vehicles, and low-waste catering are a few of the innovative measures that Climate Ride has successful implemented. Thanks to Brita, once again the title sponsor, the riders are supplied with Brita filtered water and limited-edition FilterForGood Nalgene bottles ensuring there are no empty bottled water containers along the route.

“It’s encouraging to know that future Climate Ride events will support Transportation Alternatives here in New York City,” said Colin Beavan, aka No Impact Man and TransAlt board member. “I participated in the 2009 Climate Ride and it was an amazing adventure filled with inspiration and connection. I’m glad to see Climate Ride is supporting TransAlt’s mission of reclaiming our city streets and advocating for bicycling, walking and public transit as the best transportation alternatives.”

Registration for Brita Climate Ride 2011 NYC-DC and Climate Ride California 2011 is now open at www.climateride.org. Registration includes a personal fundraising web page, training support and access to a nationwide network of Climate Riders and eco-heroes. The ride includes a cycling jersey, accommodations, luggage transfer, road support, meals, bike mechanics, expert guides and the nightly expert speaker series. Each participant pays a registration fee of $75 and then raises at least $2,400 to participate in either ride.

About Climate Ride
Climate Ride was founded inspire and empower citizens to work toward a new energy future. Climate Ride events raise money for a collection of eight innovative organizations including Green America, 350.org, Rails-to-Trails Conservancy, Climate Counts, 1% For the Planet, 1Sky, San Francisco Bicycle Coalition, Washington Area Bicyclist Association, and Transportation Alternatives. In 2010, Climate Riders represented more than 30 states and a variety of cycling abilities from novices to competitive cyclists. For more information, please visit www.climateride.org. Videos, photos and blogs can be viewed at www.climateride.org/rides/experience-the-ride/. For more information, please visit www.climateride.org or call 406.871.5477.

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Climate Ride, Inc.
Blake Holiday
831-359-2786
www.climateride.org
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