Sales People Can Learn a Lesson from Dogs

Carlsbad, CA, February 24, 2011 --( "Dogs have mastered the art of selling," says Michael Johnson, founder of

Like any good salesperson, dogs are great communicators says Johnson. “There’s little chance of mistaking what a dog wants. Whether happy, angry, wary, hungry or on the alert, they let you know their state of mind. Their sincere excitement and interest in their owners is flattery on a level that's hard to resist," he adds. Mark Twain said it best, "My goal in life is to be as good a person as my dog thinks I am."

Dogs excel at reading people, something salespeople often struggle with. Dogs are tuned into one's emotional state and will alter their behavior to match your mood.

“These remarkable creatures came in from the wild many millennia ago. They are the oldest domesticated animal and the most common household pet. Dogs brought with them huge benefits for mankind. The many jobs dogs perform for us is mind-boggling. They are guards, rescuers, herders, entertainers, guides, therapists, crime fighters and, above all, great sales pros," says Johnson.

Johnson holds that dogs, unlike many salespeople, know how to ask for the order. While they can't speak, they communicate their needs via exaggerated body language that's easy to understand. Without uttering a word, dogs let you know exactly what they want and they offer us an irresistible value proposition in exchange. Dogs give loyalty, entertainment, affection and enthusiastic friendship. In return they want your companionship, protection and shelter... and to get a reliable food source out of the deal. We give the leftovers of what we already have; they give us everything they have... including some important sales lessons.

About SalesDog
When Johnson founded he selected the SalesDog name because it was both memorable and acknowledged the innate selling abilities of our canine companions. publishes sales tips and personal growth advice from leading experts. Subscriptions are free at The site has tens of thousands of subscribers ranging from Fortune 500 companies to start-ups.

Peyton Fairchild
Associate Publisher
2701 Loker Ave West Ste. 148
Carlsbad, CA 92010

Peyton Fairchild
2701 Loker Ave. W. Ste. 148
Carlsbad, CA 92010