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Ambassador Bridge Goes Red with Bi-National Effort to Fight Women’s Heart Disease


Farmington Hills, MI, March 02, 2011 --(PR.com)-- The Ambassador Bridge is proud to announce it is participating in the “Go Red For Women” campaign with a bi-national effort to fight women’s heart disease for the second year in a row.

As part of the effort, there are free blood pressure screenings every Wednesday through Saturday from 3:00-6:00p.m. at the AMMEX Global Marketplace near the Ambassador Bridge. A $3.00 donation is made to the American Heart Association in the US for every fragrance sold at the AMMEX Global Marketplace and to the Heart and Stroke Foundation of Ontario from sales at the Ambassador Duty Free Store in Canada.

“Informing our customers about the warning signs of heart disease and getting employees involved is such a win/win for the community. We are happy to raise awareness for the ‘Go Red For Women’ campaign on both sides of the border,” said Stacey Kehr, president of the Ammex Global Marketplace. “We want to be part of their effort to empower women to take charge of their heart health and save lives.”

According to the AHA, nearly 500,000 American women die from cardiovascular disease each year.

About “Go Red For Women”
The American Heart Association created “Go Red For Women” – a passionate, emotional, social initiative designed to empower women to take charge of their heart health. It encourages awareness of the issue of women and heart disease, and also action to save more lives. In 2010, the American Heart Association set a strategic goal of reducing death and disability from cardiovascular disease and strokes by 20% while improving the cardiovascular health of all Americans by 20% by the year 2020.

About the Detroit International Bridge Co.
The Detroit International Bridge Co., based in Warren, Mich., owns and operates the Ambassador Bridge linking the United States and Canada near downtown Detroit since 1929. Privately owned and built with private funds, the Ambassador Bridge is the busiest international border crossing in North America, with about 4.2 million cars and 2.3 million trucks using the bridge in 2009. DIBC employs 300 people in the United States and Canada, and actively supports a wide variety of community organizations, charities and universities. For more information, visit www.ambassadorbridge.com.

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Contact Information
Ambassador Bridge
Mike Szudarek
248-855-6777
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