The RB Dwyer Group Prints Shrink Sleeves Digitally for SJ Creations

Melville, NY, March 30, 2011 --(PR.com)-- The RB Dwyer Company is printing shrink sleeves on their HP Indigo press for SJ Creations Inc., a manufacturer of personal care products for the Health and Beauty industry. This press provides many benefits for anyone who has small or medium size runs, wants salesman’s samples or needs a mock-up to see how his label will look.

The shrink labels that RB Dwyer prints for SJ Creations are made of PVC and are printed with water based inks. The heat shrink film allows the label to shrink to the contours of the varied containers. Each label graphic is printed in 5-7 vibrant colors. Ashley Sheurs, Art Director of SJ Creations states, "The digital press allows us to bring new and fresh products to the marketplace without incurring huge printing costs. It is very cost effective with low tooling costs and the quality often surpasses that of conventional printing. In addition, the extensive color gamut powered by Esko, allows us to address the most demanding color requirements."

The RB Dwyer Group, established in 1988, is headquartered in Anaheim, CA with manufacturing facilities in both Anaheim, CA and Wilkes Barre, PA and distribution centers throughout the U.S.A and Canada. High quality printing options include the new IVCO (Infinitely Variable Cylinder Web Offset) press, a digital press and other flexo presses as well as leading edge technology in seaming and finishing. This enables the RB Dwyer Group to produce shrink labels, tamper-evident bands, and preforms for beverage, food, personal care products, chemical industry and pharmaceutical industries.

SJ Creations, Inc. established in 1997, is a family owned bath and body company located in Leucadia, Ca. SJ Creations partners with a factory in Shenzhen, China, as well a producing “ Made in USA” products in Sunny San Diego. SJ Creations offers a wide variety of skin care products such as Pure Organics, Body Butter and everyday hand scented washes. For further information, please visit our website at www.sjcreationsinc.com.

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