VQ ActionCare Partners with Not Born Yesterday! Senior Newspaper to Present Resistance Chair® Contest

Mature Adult Organizations Team up to Reinforce Importance of Exercise and Provide Readers the Opportunity to Win the Award-Winning Resistance Chair

San Diego, CA, April 10, 2011 --(PR.com)-- VQ ActionCare, creators of mature adult fitness equipment, is pleased to announce its partnership with Not Born Yesterday! newspaper, providing the voice of Southern California seniors. Through the partnership, the newspaper’s more than 100,000 subscribers will have the opportunity to win a Resistance Chair® through an exclusive giveaway contest featured in the newspaper’s print and online editions. Recognizing the need for a convenient, at-home exercise system for mature adults that eliminates the need to join a gym or leave the comfort of their homes, VQ ActionCare created the Resistance Chair. The award-winning, seated exercise chair is specifically designed to strengthen muscles and improve flexibility, balance and endurance.

“According to the National Center for Health Statistics, only 32% of American seniors exercise on a daily basis,” said Andrew Siminoff, media director, VQ ActionCare. “Exercise is a key component to a healthy lifestyle as we age and we want to offer seniors a chance to achieve all-around better health. We are pleased to team up with Not Born Yesterday! to offer Southern California readers the opportunity to win a Resistance Chair and to maintain an active lifestyle in the comfort of their own home.”

Launching in April, Not Born Yesterday! readers may enter the Resistance Chair giveaway contest by submitting a contest form available on Not Born Yesterday’s website or via a mail-in submission form from the April, May and June Not Born Yesterday! issues. The contest will run from April 1 through June 30, 2011, and the winner from the drawing will be announced in the July issue.

“We are excited to partner with VQ ActionCare to offer our readers the chance to win a Resistance Chair and enhance their quality of life,” said Amanda Secola, editor and publisher, Not Born Yesterday. “The Resistance Chair contest allows us the opportunity to spread the word about the value of exercise and to offer our readers an effective fitness tool that will fit with their lifestyle.”

For more information about the Not Born Yesterday! giveaway contest, visit www.nbynews.com, call (562) 691-2509, or send inquiries to PO Box 722, Brea, CA 92822. For more information about VQ ActionCare and the Resistance Chair, visit www.VQActionCare.com, call (877) 368-6800 or like the VQ ActionCare on Facebook: http://facebook.com/VQActionCare.

About VQ ActionCare:
VQ ActionCare is dedicated to helping mature adults stay active and mobile through high quality products that enable the physical activity they need in order to maintain strength and agility. After two years of research and development, the Resistance Chair® at-home exercise system was born, specifically designed to keep adults active so they can enjoy their daily activities by improving strength, endurance, flexibility and balance. The VQ ActionCare line of home fitness equipment includes the Resistance Chair®, SmoothRider II and exercise cycle, shoulder stretching attachment, and instructional DVDs that allow individuals to stay in a safe, seated position for most of the exercises, and employ low-impact resistance bands that are gentle on joints. For more information, visit www.VQActionCare.com or call (877) 368-6800.

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VQ ActionCare, LLC
Ashley Gustafson
(949) 218-5454
www.VQActionCare.com
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