CMSP Marketing “Sparkles” for 1st Annual Cleaning & Janitorial Trade Show

East Norwalk, CT, May 05, 2011 --( CMSP, a leading Integrated Marketing Company assisted in the launch of the The Eastern Bag & Paper Group’s very first Cleaning and Janitorial Trade Show at Mohegan Sun. The Eastern Bag and Paper Group is New England’s largest privately-held food service and janitorial equipment and supply distributor and a long time CMSP client.

Manufacturers from around the country gathered to display their latest janitorial products and cleaning technologies. Representatives from Eastern Bag & Paper, Certo, Clarke, Diversey, Georgia Pacific, Kimberly Clark, ProTeam, Rubbermaid Commercial Products, and Taski were among the exhibitors.

The guest speakers featured at the conference were David Frank, president of American Institute of Cleaning Services and CPMR certified professional Paul Jolicoeur, a well known leader in Cleaning & Janitorial services and training.

Working with the Eastern Bag & Paper marketing team, CMSP created a positive experience by developing and integrating a unique character/mascot that personified the “Do More With Less” show theme in all visual materials.

“Being the first Eastern Bag & Paper hosted janitorial expo, we needed to create the excitement that would help bolster the shows attendance numbers, and in the end, create a successful event. CMSP helped us do just that.” – Derek Wallace, Director of Marketing, Jan/San & Product Specialist, Eastern Bag & Paper Co.

About CMSP Integrated Marketing:
Based in East Norwalk, Connecticut, CMSP Integrated Marketing provides creative design and fully integrated marketing services for successful companies throughout Connecticut. Specializing in cost-effective and award winning marketing services, CMSP gives a fresh approach to web design, sales promotion campaigns, print & direct mail campaigns, corporate messaging, public relations and much more. In addition to The Eastern Bag & Paper Group, CMSP services Goodway Technologies, Derecktor Shipyard, Dijipop, TnT Expense Management, Enhanced Home Electronics and Smart Health & Fitness.

For more information on CMSP Integrated Marketing please contact:
Media Contact – Gerry Henesy – 203-210-5578

CMSP Integrated Marketing Services
Gerry Henesy