XinXii Launches HTML5-Based Web App for Tablets and Smartphones
With the web application, the Internet platform XinXii is once again demonstrating its pioneering spirit and its market leadership in digital self-publishing: The XinXii web app now makes it possible for any authors to publish and sell their works also via their iPad, Android-based tablet or smartphone - in real time. On XinXii, readers have mobile access quickly and simply to more than 12,000 eBooks - anywhere and anytime, online and offline.
In order to be able to use XinXii on a mobile end device, the user does not have to download and install any native app. The call-up of the web app is done in the web browser. It can then be stored on the user's own app homepage as a bookmark and started immediately at the click of a button. The browser-based HTML5 application not only supplies optimized content on tablets and smartphones; it can also be used without any disadvantages compared to a native app, even with slow connections.
With the development of the web app, XinXii is the first eBook platform worldwide to use the new options presented by HTML5. "With the application, we offer authors additional sales channels and conversely, readers receive genuine added value through additional access options," says Schober, commenting on the new development.
According to a study by the US market research company Gartner, global sales in the first quarter of 2011 increased by 19% over the previous year to a total of 428 million cell phones sold. Just under one in four cell phones was a smartphone, an increase of 85%. For this year, Gartner is forecasting sales of 54.8 million tablets, which corresponds to a growth of 181% over the previous year. In 2012, sales are expected to increase to more than 208 million worldwide. Schober: "The increasing spread of touch devices offers us great opportunities to transfer our expertise in digital self-publishing to the mobile world."
The new XinXii web application is iOS and Android-compatible and will be available free of charge from XinXii in late summer 2011 for all 7 language versions.
XinXii is an online market place for self-written texts of all kinds and lengths: eBooks, documents and audio books. In contrast to conventional eBook shops, XinXii offers a point of contact for anyone looking to sell their digital works themselves on the Internet and readers who are looking for non-mainstream titles: for example, works of fiction by talented authors, guidebooks from experts, Excel tables from professionals, instructions for use from users, business plans or seminar documents. At XinXii, almost 7,000 authors offer more than 12,000 titles; every day, numerous new uploads are added to this figure.
XinXii was established in 2008 by Dr Andrea Schober and is already the market leader in Europe. The digital self-publishing platform can be used in 7 languages and 3 currencies. The company is based in Berlin.
Dr. Andrea Schober
T: +49 (0)30 - 202 15 13 0