DirectBuy of Silicon Valley Named Merchandise Club of the Year

DirectBuy club in Silicon Valley recognized as top-performing U.S. franchise out of 100+ showrooms.

Merrillville, IN, July 23, 2011 --( DirectBuy, the leading members-only showroom and home design center that offers merchandise direct from manufacturers and their authorized suppliers, is proud to announce that DirectBuy of Silicon Valley, lead by franchise owners Mark Magnani and Paul Valentino, was recently the recipient of the highest honor for merchandise volume awarded to franchise locations – US Merchandise Club of the Year -- with well over $10,000,000 in merchandise purchased by their members.

“We are very proud of the millions of dollars of merchandise that our members purchased last year,” said owner Mark Magnani. “We operate our club in the most web-savvy part of the world. Bay Area consumers are known to utilize the web in an effort to find the best deals online. In spite of that, our DirectBuy has demonstrated to thousands of Bay Area consumers the superior value and pricing available only to our members. The savings our members experienced on their purchases means millions of dollars they were able to collectively keep in their bank accounts and not give away to the stores and online dealers.”

DirectBuy clubs had the opportunity to qualify for the company’s most prestigious merchandise-volume award, Merchandise Club of the Year, based on their annual merchandise sales volume during a 12-month qualification period. This is the 3rd consecutive year that the Mountain View location has earned this distinction.

For their achievements, DirectBuy of Silicon Valley received on-stage recognition at DirectBuy’s International Sales & Service Conference, a plaque commemorating their success, and acknowledgment in BuyLines – the company’s network-wide newsletter.

“Our tireless staff of associates made this possible for our members,” co-owner Paul Valentino continued. “It is truly rewarding to see the hard work and dedication of our service staff pay off with recognition as Merchandise Club of the Year.”

DirectBuy of Silicon Valley, conveniently located at 1157 San Antonio Road in Mountain View, CA, is a 25,000 sq. ft. showroom that offers consumers a comfortable, welcoming setting and design center where they finally have the financial control of buying direct.

DirectBuy of Silicon Valley offers area residents thousands of items from more than 700 top manufacturers and their authorized suppliers.

Valentino continued, “We help families with their individual needs. This past year, some built homes, or remodeled their kitchen and baths. We supplied everything from windows and doors, to flooring and plumbing fixtures, to kitchen cabinetry and appliances, to countertops and tile. Some families furnished their home. We supplied bedroom and dining room furniture, living room furniture, mattresses, area rugs and carpeting, lighting, and window treatments. Many members created outdoor spaces. We supplied grills and entire outdoor kitchens, to pergolas and stone pavers, to patio heaters and outdoor fireplaces, to outdoor furniture and fire pits. Some created man-caves and entertainment areas. We supplied projectors and retractable screens, LCDs and plasma big screens, surround sound systems and cabling, theater seating and pool tables, even wine cellar racking and cabinetry!”

“When you sell just about everything for in and around the home, from the major name-brand manufacturers in so many categories, it is pretty easy to help Bay-area families enjoy the buying power of DirectBuy,” said Magnani.

DirectBuy Membership
Consumers who are interested in joining DirectBuy of Silicon Valley are encouraged to attend an exclusive Open House event, which is designed to educate families about DirectBuy’s unique business model. The Open House also helps consumers better understand how DirectBuy members avoid traditional retail markup when purchasing brand-name merchandise.

To request a Visitor’s Pass to learn more about the superior value and benefits of a DirectBuy membership, call 650-810-1908.

About DirectBuy
For more than 40 years, DirectBuy has been showing thousands of consumers unparalleled ways to save as they shop for virtually everything for in and around their homes – from furnishings, home improvement and flooring, to entertainment and outdoor products, accessories and much, much more. With more than 130 locations in North America, DirectBuy offers its members access to approximately 700 brand-name manufacturers and authorized suppliers in the United States and more than 500 brand-name manufacturers and their authorized suppliers in Canada.

Consumers interested in seeing DirectBuy’s savings, service and selection up close may obtain a Visitor’s Pass to attend an Open House by visiting or find us on Facebook at

Mike Georgeff