MASSAGE Magazine Launches for New Massage Therapists

New Web Site Provides Resources and Encouragement for Startup Success

Ponte Vedra Beach, FL, March 30, 2007 --( The Doyle Group, publisher of MASSAGE and Chiropractic Economics magazines, announced the launch of a new Web site, Tailored to the needs of the new practitioner, this site is a resource for career planning and practice startup.

“Many graduates enter the massage field with abundant clinical information but lack the skills to manage a business successfully,” said Amy Mitchell, online editor of and “Our goal is to provide them with the practical knowledge they need to succeed in practice.”

Several new practitioners have already benefited from Two features that have received especially positive feedback are the Online Resource links, which are hand-picked by the editors, and the Success Checklists, which list career-development activities to complete at each stage in the academic program. provides advice on goal-setting, finances, job-interviewing, marketing, business setup, and building clientele. Site visitors can continue to receive new, updated content by subscribing to a free, bi-monthly newsletter available in print, online, and in PDF (portable document format). Newsletter author Cherie Sohnen-Moe, is a business coach, international workshop leader and successful business owner since 1978.

Founded in 1980, The Doyle Group is the publisher of MASSAGE ( and Chiropractic Economics ( magazines. The company offers a wide range of products and services designed to generate qualified sales leads for business in the massage and chiropractic market places.


For more information, press only:
Amy Mitchell, 904-567-1538,

For more information on MASSAGE Magazine:
The Doyle Group
Amy Mitchell