Set to Represent Rach's Travel Brush Invention to Potential Licensees

Miami, FL, August 09, 2011 --( Felina F., Tennessee-based inventor, has contracted South Florida invention assistance leader to represent her Rach's Travel Brush invention to industry over the next 2 years. A simple yet effective new product for those wishing to apply lotions and creams independently, Rach's Travel Brush offers a unique design that aims to provide its users with an efficient and comfortable method of taking care of their skin, regardless of their physical limitations.

Rach's Travel Brush is designed to be easy to use on virtually any area of one's body and will feature ergonomic and adjustable components that will enable a secure grip. It will also be cost effectively priced, adding to its appeal. With its collection of redeeming qualities, Rach's Travel Brush should have no trouble finding success through outlets and catalogs selling personal care accessories.

This original idea is now being made available for licensing to manufacturers interested in new product development, especially in the personal care accessories industry. Felina F. is hoping to have Rach's Travel Brush in full production and available to the public within the very near future.

After including the inventor and preliminary, non-confidential information about her product idea at no charge for a 1 year term in their proprietary database of invention information, the National Directory of American Inventors,’s professional staff of writers and graphic illustrators then created a New Product Portfolio and Online Product Presentation for Rach's Travel Brush, helping to clarify how the invention works and looks. A General Field-of-Art search through the database of the United States Patent and Trademark Office was also completed by an independent, registered patent attorney in order to provide the inventor with perspective on some prior art within the general category of her idea.

Having had an opportunity to review and approve the New Product Portfolio and Online Product Presentation, Felina F. made a decision to accept's New Product Publicity and Marketing Program proposal. Consequently, will represent Felina F.'s Rach's Travel Brush for 2 years through a collection of dynamic promotional materials such as press releases, product brochures, digital renditions, a password-protected website, and other visual mediums such as a New Product DVD and potentially, an interactive virtual reality presentation.

Rach's Travel Brush will also be represented at industry-leading trade shows throughout the 2 year period by the exclusive licensing agent for inventors, Innovation Direct™. All necessary follow-up with leads garnered at these events, as well as negotiations with any manufacturers that express an advanced level of interest in Rach's Travel Brush, will also be managed by Innovation Direct™.

For more information on how you can get your idea to, visit:

Contact: 1-877-445-0494

About is a Miami, Florida-based invention assistance firm that represents independent inventors who typically lack the resources and experience to pursue the commercialization of their product concepts on their own. utilizes dynamic promotional materials such as digital renditions, press releases, invention websites, and interactive virtual reality presentations, as well as representation at industry-leading trade shows, to achieve valuable exposure for the inventions it represents.

New Product Help, Inc.
Mario Perez