La Quinta, CA, August 11, 2011 --(PR.com
)-- Final touches are being made on the finest of the fine luxury automobiles and restorations for the Concours d’Elegance and related events in Pebble Beach from August 16-22. Festivities kick off for attendees when the engines roar near Seattle on August 9th for the Pebble Beach Motoring Classic. For exhibitors and others who make the event, THE event, planning has been in play for months.
While vintage, restoration, and collections are the focus of the event, the activities back stage have been running at fever pitch to use technology to maximize the reception, interaction, and follow up with attendees. One firm immersed behind the scenes is data management guru, MSP. With a suite of customizable software solutions, MSP has built an application to quickly and accurately store consumer information and appointments in cyberspace so that the one-on-one connections, crucial at these events, can begin instantaneously.
“Gathering the information correctly so that proper and quick communication with interested buyers can take place at the right time is essential,” notes Andrew Spalding, CEO of MSP. “Our clients rely on us to help them determine how to collect the appropriate data and incorporate it into their sales processes so that their people have the best resources to reach out to prospects,” he continues.
MSP’s Gather application has been configured to a key client’s specifications and will integrate real time data collections with their CRM system. Showcased on iPads, scheduling appointments and demos, attendees will be Gathered during Automotive Week.
Want to be Gathered? Meet CEO, Andrew Spalding, for an introduction into this specialized custom technology. Speak with Media Contact, Kathleen McEntee, to “gather” the goods about Gather and learn how it will play an important part for at least one luxury car maker during Pebble Beach Automotive Week.
Technology defines the 21st Century, making information instantly available, driving efficiencies, and raising expectations. MSP helps clients stay informed and ahead, discerning customer needs, preferences, and decision-making patterns. Established in 1971 by celebrated motor bike racer, Maurice Spalding, MSP delivers software solutions that provide up-to-the-minute intelligence and data clarity to capture, analyze, and process consumer insights in “the cloud”. Using MSP software solutions, organizations can take immediate action. MSP customizes client applications so giants like Rolls-Royce Motor Cars, Honda, Piaggio, Kawasaki and Suzuki can GatherTM, DiscoverTM, and ConvertTM key customer decision-points into business. For more information call 760.262.4080 or +44 (0) 1273 208777.