Palm Bay, FL, April 04, 2007 --(PR.com
)-- Jeffrey F. Knott has recently released a Publishers Choice award winning book - From Zero to Hero, How to Master the Art of Selling Cars, for automotive sales professionals nationwide.
Because it specifically focuses on the process of automotive sales and addresses issues that automobile salespeople contend with it stands apart from any other book recently published for the sales profession.
The book addresses such issues as:
Recognizing the difference between an avoidance and a true objection, and proceeding correctly when confronted with each situation.
Understanding the influences governing the customers' actions, and responding to them effectively.
Adjusting ones own attitude, level of enthusiasm, and actions at the negotiating table in order to achieve success.
This book will appeal to anyone from a veteran salesperson to an individual considering a career in automotive sales given that it encompasses all of the basic elements crucial to establishing a successful automotive sales career and furthermore it expands on each in detail for those already familiar with the fundamentals of car sales. This is why From Zero to Hero, How to Master the Art of Selling Cars has been award both the Editor's Choice designation and the coveted Publishers Choice designation by iUniverse.
The author, Jeffrey F. Knott began his career in automotive sales in 1998 at the age of 18 years old. In that time he has been recognized as a leading salesperson for many dealerships and manufactures for which he has worked. Furthermore he has successfully worked hand-on with over two thousand dealership sales personnel across the country to help them increase their sales production and profitability levels. Additionally the author founded and oversees the #1 website for automotive sales professionals in the world, Showroomtoday.com.
About Publishers Choice
The iUniverse Publishers Choice designation identifies, supports, and celebrates those new titles that display potential for greater commercial success. Publisher's Choice rewards iUniverse titles that exhibit both editorial integrity and outstanding design quality. During the publishing process, these titles undergo a stringent editorial review and a design evaluation. Deserving titles are awarded Publisherfs Choice and, as a result, become eligible to be displayed on the New Paperback Releases table in the authors local Barnes & Noble store for a minimum of eight weeks.
ISBN# 0-595-40105-8œ October 13, 2006 $20.95 Publisher: iUniverse œ Trade Paper
Available wherever fine books are sold.