CampaignPros.com Trademarks the Beefy Stake

CampaignPros.com, a Rock Island, IL based promotional marketing company has completed the process to trademark its 2006 invention, the Beefy Stake.

Rock Island, IL, August 24, 2011 --(PR.com)-- The Beefy Stake is a steel wire stand, or stake, used to hold up corrugated plastic yard signs and campaign signs. The design of this stake is unassuming, yet its construction, according to CampaignPros.com co-owner, Wade Baffa, is superior to other similar yard sign stakes on the market.

“Sure, the Beefy Stake doesn’t look like much. But, the high-carbon spring steel it is made from is quite a bit stronger than the industry standard bright basic steel used in other wires,” explains Baffa.

According to CampaignPros.com, the Beefy Stake was developed because too many customers were unsatisfied with the sign industry’s more recognizable sign wire, the H stand, or step stake. This wire stand is 10”x30” and has two cross wires that are welded to the upright posts, thus making the stand look like an “H” with an extra cross bar.

“We had quite a few customers calling to tell us the H stands were bending or actually snapping in high winds. Not to mention the welds and the amount of steel used in the H stands drove up the cost,” said Baffa, “We had nothing else to offer unsatisfied customers. So, we contacted a new manufacturer and developed the Beefy Stakes.”

CampaignPros.com also states that the Beefy Stakes are easier to use and due to the size and the amount of material used, they are cheaper to ship.

Though the product has been around since 2006, CampaignPros.com decided recently that they had better trademark the name.

Mike Mathews, co-owner of CampaignPros.com, added, “We now sell the Beefy Stakes with over 80% of our yard sign orders. We figured we needed to protect the name. We’re not selling the same type of wire as our competitors, so we wanted to make sure our product name is protected.”

The company still sells the standard H stands because of its widely known name. The Beefy Stakes can be purchased directly for retail customers from CampaignPros.com. Resellers, such as sign shops or other manufacturers, can purchase the Beefy Stakes wholesale through a DBA of CampaignPros.com, named StakeWorld.com.

For more information on the Beefy Stakes, contact Wade Baffa at 866-343-6131 or visit CampaignPros.com or StakeWorld.com.

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CampaignPros.com
Wade Baffa
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