Student Introduces Low-Cost Pixel Advertising in Singapore; Part of Proceeds Will Support an Educational Charity launches. Excellent opportunity for individuals and businesses alike to get great visibility for a period of 15 years at rates starting about 50 Singapore cents a month. 10% of proceeds to be contributed to an educational charity.

Singapore, Singapore, April 06, 2007 --( 21-year old Nanyang Polytechnic student Steve Chou [Zhou Supeng] has announced the launch of ( as an opportunity for individuals and businesses (both big and small enterprises) to get long-term visibility for themselves while also doing their bit to support a noble cause. will be a trend-setter in Singapore, as not only does it bring the globally popular pixel advertising concept to the island city, but also will funnel 10% of revenues generated from the website to further the cause of education.

Explaining his decision to launch, Steve said that considering the large number of SMEs and Internet-savvy individuals here, this internationally-tested concept offers considerable advertising and promotional potential to these segments.

"Pixel buying is an interesting concept, which gives advertisers considerable flexibility at a much lower cost, unlike traditional online advertising with banners and rich media. Here is an opportunity to buy advertising for a period of 15 years at one flat rate at this point in time. Somebody who buys the smallest unit of 10 x 10 pixels at a fee of SG$100 (about US$65), gets to display a logo or an image with an active link to their website effectively at less than 50 cents a month!” says Steve. “What’s more they will all be contributing to a good cause as well in the process."

Of course, advertisers can buy any number of "pixels" or the "virtual real estate" on, subject to availability. Nor is the sale of pixels limited to buyers from Singapore—this virtual real estate is available for buyers from anywhere in the world.

"I am passionate about the Internet and the unlimited entrepreneurial opportunities it offers for anyone—irrespective of age and location--- and thus make a difference. I have been fortunate enough to get some very good education, both in China and in Singapore, which is why I want to channel some of it back to support education," said Steve.

Steve has been involved in the Internet/ IT arena from a very young age. At 16, he became the youngest Microsoft Certified Systems Administrator and Microsoft Certified Database Administrator in the world. He started his first online venture when still in his teens, and after moving to Singapore to pursue a diploma at Nanyang Polytechnic, he started several websites in Chinese to forge strong online communities of Chinese speaking people a la a world wide club of Chinese.

"I’m confident that will prove to be a novel and effective medium and I am glad to bring this concept to Singapore," said Steve. "I look forward to a great response from everyone concerned--- including overseas online businesses that are interested in creating some visibility in the Asian (and specifically Singapore) market without spending a fortune."

Media Contact
Steve Chou [Zhou Supeng]
Tel: [65-92976936]

Steve Chou