Oak Brook, IL, September 17, 2011 --(PR.com
)-- B2B lead generation company emedia launched the newest in its series of content optimization sites for IT professionals, Data Center Reports. Its goal will be to capitalize on inbound marketing strategies to drive sales leads, complementing emedia’s email-based channels. Data Center Reports will also facilitate broader exposure for IT marketers’ collateral to targeted data center-related audiences.
Data Center Reports places client offers, and editorial content, on topical issues facing this space. Data center professionals can access white papers, webinars, guides, and similar items to help stay informed.
Kate Cooper, Creative Manager: “Uncharted data growth is forcing IT professionals to look for new solutions and techniques to minimize the cost and maximize the efficiency of data storage in the enterprise. Data Center Reports combines stellar editorial content with targeted offers from the industry’s top vendors. This content specifically attracts knowledge-driven buyers and decision makers, from data center managers to CIOs.”
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emedia has been specializing in online lead generation campaigns for the B2B sector for over 10 years. The company executes guaranteed CPL (cost-per-lead) and traffic generation campaigns for nearly 90 North American B2B audiences, engaging business professionals looking to learn more about clients’ solutions. emedia promotes marketers’ quality content, such as white papers, webinars, product trials, etc., and enjoys solid relationships with responsive audiences throughout IT, Finance, HR, Construction, Marketing Mgmt, Small Business, Healthcare Tech, Supply Chain, and a host of other markets. Geographic coverage encompasses Europe and Australia, as well as North America.