Denver, CO, September 28, 2011 --(PR.com
)-- As any business owner or marketing director knows, searching for new customers can be a costly and time-consuming process. It’s been estimated that attracting new business can cost seven times more than fully developing existing business relationships.
Building customer share – the process of selling more to your current customers, rather than committing substantially more resources to winning new customers – is the primary goal of Point-Of-Entry Marketing.
Jerry Brown, President of BusinessVoice, will present a free Executive Briefing on Point-Of-Entry Marketing, Thursday, October 6, 2011 at The Denver Athletic Club in Denver, Colorado.
Get details on the many tools you can use to increase revenue by reaching out to your greatest resource - your existing customers.
Learn about the importance of reinforcing your brand at every customer touch point.
Hear examples of how other companies are using Point-of-Entry Marketing.
If you're responsible for your company's marketing success, visit http://www.businessvoice.com/executive-briefings.html for details or to sign up for this Executive Briefing on Point-Of-Entry Marketing or call 866/473-9733.
The presenter, Jerry Brown, is the founder and president of BusinessVoice, an agency that has provided Point-Of-Entry Marketing services for more than 20 years and serves nearly 6,000 client locations worldwide. His expertise is marketing and communication, and his professional passions are selling and training. He also conducts comprehensive training programs. As a speaker, Jerry addresses many conferences, seminars, and symposiums each year. In addition to marketing, his topics include telephone skills and etiquette, tactical and strategic selling skills, sales management, networking, customer service, communication skills, and business development.