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Cureology Research Institute

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Cureology Bands Together to Battle Breast Cancer


Each year, 200,000 women will be diagnosed with breast cancer and more than 40,000 of that number will die. Breast cancer affects women of all ages, races and socio-economic backgrounds. It’s the second leading cause of cancer deaths in women.

Houston, TX, October 07, 2011 --(PR.com)-- Early detection is the key to surviving the disease and many well known corporations have developed initiatives to assist women with affordable mammograms, simply by purchasing products they already use.

The current economic climate has affected the finances of everyone and charitable contributions are on the decline. It can be very difficult for the average family to make a monetary contribution, but many companies are making it easy to support breast cancer awareness. When consumers purchase specially marked products, a portion of the sale goes directly to the National Breast Cancer Foundation, allowing consumers to support breast cancer awareness while buying the products they use every day.

Companies that include Ghirardelli Chocolate, Dannon, Welch’s, Reynolds, Yankee Candle, Scentsy and Cureology are utilizing specially branded products to support breast cancer research and provide mammograms to underserved women nationwide. Items bear recognizable pink colors and/or logos to alert shoppers to the benefit of purchasing specific brands and packages. Products run the gamut from candle warmers, chocolate and food wrap, to juice, air fresheners and premium hair care products.

There are very few people whose lives haven’t been touched by breast cancer. It’s a disease that affects mothers, daughters, sisters and grandmothers. There are many types and they’re classified according to the location within the breast. To determine an appropriate treatment plan, tests are conducted to ascertain how far it has spread, known as staging, and there are six stages.

Breast cancer is no longer the death sentence it once was. Early detection through monthly self-exams and regular mammograms, combined with medical advances, has significantly increased survival rates and helped millions of women beat the disease and live long, fulfilling lives.

The National Breast Cancer Foundation was founded by breast cancer survivor, Janelle Hail. She underwent a mastectomy and realized her dream in 1991 of creating an organization dedicated to providing resources for women to help save lives. The foundation is leading the fight against breast cancer by providing a myriad of educational programs and free mammograms for women nationwide, offering “Help for Today...Hope for Tomorrow.”

Cureology is committed to social responsibility and is proud to be able to donate 20 percent of all distribution sales to the National Breast Cancer Foundation to provide funding for free mammograms, education and cancer research. Their full line of products add volume, rejuvenate the scalp, preserve color-treated hair and moisturize for beautiful hair. For more information please contact:

Cureology Research Institute
855.444.2873
cureologybeauty.com

NBCF Mission Statement: The National Breast Cancer Foundation's mission is to save lives through early detection and to provide mammograms for those in need. Our mission includes increasing awareness through education, providing diagnostic breast care services for those in need, and providing nurturing support services. For more information, please visit nbcf.org

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Contact Information
Cureology Research Institute
Cathy Mogler
855.444.2873
Contact
cureologybeauty.com

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