REI Holiday Giving Program Benefits Community All Year Long

Salt Lake City Area REI Stores have designated two local charities for their holiday customer giving program. Last year's charity, Splore, with the support of REI took over 500 adults and children rock climbing in the Wasatch-Cache-Uinta National Forest.

Salt Lake City, UT, November 12, 2011 --( From now through December 24th, REI Sandy and REI Salt Lake are giving back to two local non-profits by collecting monetary donations at the registers and promoting volunteer opportunities. REI Sandy has selected the Sandy Boys & Girls Club and REI Salt Lake has chosen The Cottonwood Canyon Foundation as their 2011 Charities of Choice. Corporate giving programs, such as REI’s, have the ability to create a profound and lasting impact on local organizations and the community.

Last year, REI designated Splore a local adventure-based nonprofit organization which provides outdoor recreation to people of all abilities as the 2010 beneficiary. With the $1400 raised by REI customers Splore partnered with Black Diamond Equipment, a local climbing and ski equipment manufacturer, to purchase brand new rock climbing gear below wholesale prices.

With the new gear, Splore took more than 500 participants, many for the first time, rock climbing in Big and Little Cottonwood Canyons. Participants came from a wide array of local organizations including the Veterans Administration, Boys and Girls Club, Residential Treatment Centers, the International Refugee Center, local schools, and many more. While a holiday giving program such as REI’s may be seasonal in nature, it promotes community partnerships, environmental stewardship and inclusive recreation all year long.

Since 1977, Splore has been helping people with disabilities or disadvantages overcome barriers to outdoor recreation. Trips include white water river rafting in Moab, canoeing along the Jordan River, rock climbing and nature interpretation up Big Cottonwood Canyon, and nordic skiing in the Wasatch. Splore’s goal is to create more inclusive communities by introducing people to the healing powers of outdoor recreation while fostering a connection with Utah’s wildlands.

For more information about Splore, visit or contact Janine Donald at 801-484-4128 or email

For more information about REI’s Holiday Giving Program, contact Celeste Eppler at 801-486-2100 or email

Janine Donald