New to the Neighborhood – Block Provides "Community" Marketing Services on a Global Scale

Block, a full-service marketing agency, recently opened offices in Southwest Florida, Central New Jersey, and Kiev, Ukraine. Block has experience working across all product categories, and specializes in advertising, sales promotion, event marketing, social media and digital marketing for clients, large and small.

Sarasota, FL, November 19, 2011 --(PR.com)-- Block is the local butcher. The corner coffee shop. The eco-friendly chat room. Block’s marketing premise is simple - they go where people consolidate to socialize, interact and foster relationships. They are influencers. Block narrows the gap between consumers and brands by executing ideas that educate, entertain, and engage. They believe that proximity, reciprocity, and confirmation are key to brand development. Block takes global marketing initiatives and break them down, executing at the local, or “community” level. At Block, they build brands through marketing neighborhoods.

“Marketing has evolved to the point where consumers are now more than customers, but users,” says Brent David, Block’s president. “Today, users live in either the tangible or in-tangible world, or communities. At Block we identify relevant communities and engage and nurture their users while they live, work, play, and shop.” David continues, “brand integration within the community and reciprocity between its users and the brand is the key to developing commerce. At Block, we build commerce.”

Block is also different in agency structure and agency fees. While most agencies employ a hierarchy of account management types, and bill accordingly, they bring together creative innovators - film makers, musicians, trend strategists, game makers, digital artists, photographers, tv producers, writers - and combine them with brand strategists experienced in marketing integration. Block believes that strategically sound ideas are more essential to creating a brand’s story and generating results than a litany of junior-level note-takers, payable by excessive hourly rates. They bill for intelligence and creativity, not taking notes.

Block has offices in Southwest Florida, Central New Jersey, and Kiev, Ukraine. Block has experience working across all product categories, and all marketing tactics. They have recently been hired by Commercial Recreation Specialists out of Madison, WI to execute the launch strategy for H2Whoa Zone, a new franchised-based water recreation concept.

About Block:
Block is a full-service independent agency that offers advertising, event marketing, sales promotion, social media and digital services for brands worldwide. With offices in Florida and New Jersey and European offices in Kiev, Ukraine, Block builds brand relevance with our exclusive Proximity – Reciprocity - Confirmation system and our Local Global approach. Our diverse team of producers, strategists, creative directors, writers, and more provide unique ideas that generate commerce. The Block team has worked for some of the planet’s largest brands. We are ready to work for you.

For More Information Contact:
Brent David, President

1.941.201.1160
http://www.blockglobal.com

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Block
Brent David
941-201-1160
www.blockglobal.com
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