New Jacksonville-Based Clothing Line Opens Online Store to the Public

Shoreside is a surf-inspired clothing company based in Jacksonville, Florida founded in 2006 by Jacob "Jake" Wulff. Shoreside designs and sells t-shirts, shirts, sweatshirts, shorts, flip-flops and more for men, women and kids. Shoreside is privately funded and headquartered in Jacksonville, Florida. Shoreside's official website can be found at and on MySpace at

Jacksonville, FL, April 29, 2007 --( Shoreside Clothing, a new Jacksonville-based surf-inspired clothing company, has officially opened their state-of-the-art online store and order fulfilment system to Internet surfers worldwide.

Started by 22-year old Jacksonville local, Jacob Wulff, Shoreside is quickly becoming known both by Jacksonville beach-goers, and online shoppers. "Shoreside's been in my head for over a year now -- how I wanted it to be branded, and who I wanted to target it towards...," says Jacob Wulff, Shoreside's founder, " first I wanted to just target local surfers, and my friends -- I soon realized that I wanted to open Shoreside up to the whole world."

To help get Shoreside branded and off the ground, Jacob has teamed up with Printfection, a Denver, Colorado "print on demand" business that allows t-shirt designers to open up shop and profit off of their designs. Shoreside has honored Printfection's offerings and have taken their ideas, and online store to Printfection's service. Printfection will handle Shoreside's order fulfilment and product management.

Shoreside's website, located at, opens it's virtual doors this week with over 60 designs for both men and women -- and even kids. "Too many popular "beach brands" forget about the kids -- when in fact, kids aged 5-12 make up a large percentage of surf-inspired brand purchases," says Sara Crowell, fashion analyst, "...they [Shoreside] definitely have the right idea." Shoreside isn't alone in the field, as local brand "Salt Life" has seen much success in its early years in Jacksonville. "I know we're not as big as Salt Life... but who says we won't soon be?" says Wulff.

As a promotion for the first month at, Shoreside is offering buyers a special $5 savings when purchasing $20 or more in Shoreside gear. Simply use coupon code "GRANDOPENING5" when checking out. For more information on Shoreside Clothing visit or email

Shoreside Clothing Company
Jeremy Sechrist