Thousand Oaks, CA, May 05, 2007 --(PR.com
)-- Winning Message LLC, a highly specialized strategic marketing firm focused on helping B2B firms develop and cultivate their brand identity through business-differentiating key messages and customer value models, launched a new marketing audit and key messaging service that analyzes a company’s key messages against its main competitions’. The firm complements the analysis with the development of a new set of key messages, proof points and customer value statements as well as detailed sales and marketing recommendations designed to leverage the new positioning statements.
Winning Message LLC’s new book, Differentiate or Diminish: The Art and Necessity of Business Positioning, discusses proven techniques for helping businesses brand themselves in a way that resonates with target customers’ needs and elevates the company above the competition. The book also expounds upon the firm’s marketing audit and key message development process. The business branding book is offered complementary through its website at www.winningmessage.com.
The company’s founder and president, Kevin B. Levi, is a contributing writer for SmallBusinessBranding.com, which currently attracts over 1,400 visitors each day. Prior to founding Winning Message, Levi served as Senior Manager of Strategic Customer Messaging for Covance Inc., a $1.2B drug development company based in New Jersey.
Winning Message offers a full suite of business writing, branding and key messaging services.
Winning Message LLC is a highly specialized strategic marketing firm focused on helping businesses truly differentiate themselves in their marketplaces with key messages that resonate with customers’ needs and help organizations stand above the competition. The firm offers traditional business writing services (sales/marketing collateral, website copy, articles, presentations, graphical customer value models and more) and comprehensive key message analysis and development programs. Serving companies across all industry sectors, Winning Message has specific expertise in B2B high-tech, healthcare/pharmaceutical and financial services. For more information, please visit www.winningmessage.com or send an email at email@example.com.
CONTACT: Winning Message LLC, 805-358-5388, firstname.lastname@example.org