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New Product Help, Inc.

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Receive press releases from New Product Help, Inc.: By Email RSS Feeds: Set to Represent Easy Roller Invention to Industry Worldwide

Miami, FL, December 24, 2011 --( Matthew S., Missouri resident and inventor, has contracted South Florida invention assistance leader to represent his Easy Roller invention to potential licensees in industry over the next 2 years. An innovative and functional improvement on a standard baby product, the Easy Roller features a unique design that renders it a comfortable and easy to use stroller that will successfully traverse rough or uneven terrain.

The Easy Roller is intended to reduce the effort required to push a stroller and will help reduce the chances of injury stemming from overexertion. It will also be durable and dependable, adding to its appeal. The inventor of the Easy Roller is hopeful of the product finding success through outlets and catalogs selling baby accessories.

This original idea is now being made available for licensing to manufacturers interested in new product development, especially in the baby accessories industry. Matthew S. is hoping to have the Easy Roller in full production and available to the public within the very near future.

After including the inventor and preliminary, non-confidential information about his product idea at no charge for a 1 year term in their proprietary database of invention information, the National Directory of American Inventors,’s professional staff of writers and graphic illustrators then created a New Product Portfolio and Online Product Presentation for the Easy Roller, helping to clarify how the invention works and looks. A General Field-of-Art search through the database of the United States Patent and Trademark Office was also completed by an independent, registered patent attorney in order to provide the inventor with perspective on some prior art within the general category of his idea.

Having had an opportunity to review and approve the New Product Portfolio and Online Product Presentation, Matthew S. made a decision to accept's New Product Publicity and Marketing Program proposal. Consequently, will represent Matthew S.'s Easy Roller for 2 years through a collection of dynamic promotional materials such as press releases, product brochures, digital renditions, a password-protected website, and other visual mediums such as a New Product DVD and potentially, an interactive virtual reality presentation.

The Easy Roller will also be represented at industry-leading trade shows throughout the 2 year period by the exclusive licensing agent for inventors, Innovation Direct™. All necessary follow-up with leads garnered at these events, as well as negotiations with any manufacturers that express an advanced level of interest in the Easy Roller, will also be managed by Innovation Direct™.

For more information on how you can get your idea to, visit:

Contact: 1-877-445-0494

About is a Miami, Florida-based invention assistance firm that represents independent inventors who typically lack the resources and experience to pursue the commercialization of their product concepts on their own. utilizes dynamic promotional materials such as digital renditions, press releases, invention websites, and interactive virtual reality presentations, as well as representation at industry-leading trade shows, to achieve valuable exposure for the inventions it represents.

Contact Information
New Product Help, Inc.
Mario Perez

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