New York, NY, January 11, 2012 --(PR.com
)-- Bequests are often the largest gift a donor makes, yet nonprofits often don’t develop a planned-giving program. In Ventureneer’s free webinar, Budgetless Planned Giving: How Nonprofits Can Boost Planned Giving at Little or No Cost, nonprofit executives, board members, and development staff will learn how to build a no- or low-cost planned-giving campaign.
“Planned giving is a major source of nonprofit revenue, one that is easily accessed if you have the right tools, yet it’s often overlooked,” said Geri Stengel, founder of Ventureneer.
Nonprofits annually receive more than $20 billion in bequests, which is about 8% of all charitable giving, according to Giving USA. With that much revenue at stake, investing in a planned-giving program is a must for nonprofits.
But boards, focused on current cash needs, don’t allocate funds for a planned-giving program. And they don’t need to. They just need to give their staff access to the right tools. Planned gifts can be solicited for little or no cost from the most qualified prospects – the people who already support the organization.
In this webinar, nonprofit executives and board members will learn:
-how to wage a successful zero or very low cost campaign for planned gifts
-the availability of zero or very low cost training in gift-planning methods
-the surprisingly low cost way of identifying and targeting the right prospects for the right gifts
-the overwhelming benefits in comparison to expenses of planned giving
The free webinar will be held Wednesday, January 25, 2012, 12n-1 pm ET, and presented by Lorri M. Greif, CFRE, president of Breakthrough Philanthropy, Inc., a fundraising consulting firm that specializes in starting and rejuvenating planned-giving campaigns. She is also the creator of the easyPG® Program (www.easypg.com).
For more information or to register, go to http://ventureneer.com/webclass/budgetless-planned-giving-how-nonprofits-can-boost-planned-giving-little-or-no-cost.
Ventureneer connects values-driven small business owners, social entrepreneurs, and nonprofit leaders with the knowledge they need to make the world a better place and to thrive as businesses. At Ventureneer, entrepreneurial and nonprofit training and advice are practical, accessible, and affordable. Ventureneer blends traditional, formal instruction with informal, peer learning. You can learn new skills, collaborate with peers, develop solutions to your real-world problems, get one-on-one help from experts, and access the information you need to make better decisions for your organizations.