Albuquerque, NM, May 10, 2007 --(PR.com
)-- Relios Inc., designer and manufacturer of contemporary sterling silver and genuine gemstone jewelry designs, is now offering their customers “Collection Programs” - unique integrated marketing programs that are designed to give jewelry retailers a competitive position from which to sell and promote their business.
Carrying a complete collection will benefit the retailer by making a compelling in-case jewelry statement and allowing for straightforward up-sell opportunities. “Our goal,” says Bill Pollack, President and owner of Relios, “is to create a profitable partnership for both parties by giving our retailers the tools to best sell our jewelry.”
When a retailer takes advantage of this marketing support program, they will receive:
• The complete designer collection or promotional collection of their choice,
• A 22x28 inch poster including professional imagery of their chosen collection(s),
• An 8.5x11 inch promotional flyer with imagery of their chosen collection(s),
• A customizable e-card to send to their customer mailing list, and
• A collection name-card to use in merchandising their chosen collection.
The “collection concept” is based upon a mutual commitment to providing the retail customer with a positive experience and full selection of jewelry. In order to sign up for the program, Relios requires an investment in a full collection plus back-stock in order to provide a complete experience to the consumer. Investment in this program begins at $500. An automatic reorder process is available to simplify the process of stock replenishment.
Retailers are also provided with training materials, stone charts, birthstone information, design inspirations, and easy reordering available directly from the Relios website.
Relios Inc. designs and manufactures over 100 new items per season in Albuquerque, New Mexico, USA. Their moderate to upper price point jewelry can be found online at http://www.relioswholesale.com.
For more information, please contact Stephanie Harris at (505) 345-5304 ext. 203