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VisionPoint Marketing Wins Gold Award in 2011 MarCom Awards Competition


Local Online Marketing Agency Honored for Design and Development of Campbell University Website

Raleigh, NC, January 14, 2012 --(PR.com)-- Diane Kuehn, President and CEO of VisionPoint Marketing, (http://visionpointmarketing.com) a Raleigh-based online marketing agency that provides strategic consulting, development and execution of online marketing solutions for higher education, has announced that the firm has received a 2011 MarCom Gold Award for its design and development of Campbell University’s website.

Prior to the redesign, Campbell had a number of attributes and differentiation points that the current website failed to reinforce. VisionPoint worked with internal stakeholders at Campbell to consult, direct and implement a web strategy and plan to give the university’s site a bright, engaging look and feel, and to provide a clear window into Campbell’s unique culture. The new site, launched in mid-2010, has become the university’s primary branding and recruiting vehicle.

The Association of Marketing and Communication Professionals (AMCP), which sponsors the MarCom Awards, recognized VisionPoint’s achievement in the Website and Education category. Recipients of the MarCom Awards are recognized by industry experts for talent that exceeds a high standard of excellence and whose work serves as a benchmark for the industry.

To view the winning website, visit http://www.campbell.edu.

Quotes: “VisionPoint Marketing is honored to accept this award on behalf of our work with Campbell University,” said Kuehn. “Campbell is a dynamic university with a tremendous positive impact on our community – we’re pleased to have had this opportunity to share in their success.”

New Media Content:
VisionPoint Marketing’s Twitter account
http://twitter.com/vispoint

VisionPoint Marketing’s blog
http://visionpointmarketing.com/blog/

VisionPoint Marketing’s Facebook page
http://www.facebook.com/VisionPointMarketing

Details:
- The MarCom Awards is an international competition for professionals involved in the concept, writing and design of print, visual, audio and web materials.

- The Association of Marketing and Communication Professionals (AMCP) is an international organization of advertising, marketing, public relations, media and other communications professionals, and provides judges and recognition for the awards program.

About VisionPoint Marketing:
VisionPoint Marketing provides strategic consulting, development, and execution of online marketing solutions for mid-sized organizations. Recognized as a leader in integrated marketing programs, VisionPoint specializes in web design, search marketing, branding, social media, email marketing and web statistics analysis. A minority and woman-owned business headquartered in Raleigh, N.C., VisionPoint is a three-time recipient of the Greater Raleigh Chamber of Commerce’s Pinnacle Business Award for Steady Growth and Profitability, recognizing the firm’s outstanding growth and sustained success. See their work at www.visionpointmarketing.com/portfolio or call (919) 848-2018. Send inquiries to info@visionpointmarketing.com.

Caitlin Russell
MMI Public Relations
(919) 233-6600
caitlin@mmipublicrelations.com
http://twitter.com/MMIPR
http://www.mmipublicrelations.com

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Contact Information
VisionPoint Marketing
Patty Briguglio
919-233-6600
Contact
www.mmipublicrelations.com

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