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Local Realtor Brett Furman is One of the First Agents to Utilize Visual Tour Technology to Provide a Movie-Like Experience for Potential Home Buyers


St. Davids, PA, February 16, 2012 --(PR.com)-- If you’ve ever gone through the process of trying to sell a home, then you already know that for prospective home buyers, finding the perfect home can feel like a crap shoot: They never know what they’re going to get until they actually see the entire home.

Thanks to real estate agent Brett Furman, those who are trying to sell their home and home buyers will now be able to see an actual movie of the home they are interested in to ensure that the home is worth their time, money, and gas spent driving to the location for an official visit.

“I’m in the minority of agents that utilize visual tour technology, but the public really wants to see a video of the home before they schedule a showing of a home,” said Furman. “The seller is at a significant disadvantage to select an agent that does not use this technology.”

Furman, who represents sellers of real estate in The Main Line, Chester, Montgomery, Delaware counties and in the suburban Philadelphia markets, said he uses the virtual tour technology to broadcast to various social media sites, such as Twitter, Facebook and YouTube.

Once the movie of the home is uploaded, Furman said, the movie is re-directed to thousands of other buyers who are looking for a home, which increases exposure and chances of the home selling faster than it normally would.

Using a movie-like experience for potential buyers has proven to sell more homes for sellers. In fact, studies show that 89 percent of home buyers turn to the Internet to look for homes and 97 percent of consumers surveyed prefer home listings with virtual tours and multiple photos.

J. L. Winn, vice president of marketing for VisualTour.com, which is the technology that Furman uses to provide the movie-like experience, described using visual tours as a way for listing agents and buyer agents to create an immediate differentiation with their prospects.

“Using your own experience and sales skills is what makes a virtual tour a powerful marketing tool,” Winn said. “Each visual tour is as unique as the property and its surrounding neighborhood because it is a guided virtual tour, similar to a movie.”

Winn added that, "with up to 50 images per tour with text descriptions and even a 60 second voice narrative, the agent can put their creative touch on a home, a community, or even a multiple home tour for relocation clients. An agent can guide the prospect through all of the important features of a home and what it's like to live in that neighborhood."

Local home seller Denise Hastings said Brett Furman was extremely instrumental in executing the sale of her home. “He was very professional in every way and helped me throughout what could have been a very stressful experience in a calm and positive manner,” Hastings explained. “I would most certainly recommend his services to all my friends and I already have a few friends who will need a realtor in the near future.”

But Hastings isn’t the only one who recommends Furman because of how he goes about selling homes, which now includes presenting movies of the home to prospective buyers.

“Brett helped us sell our home in just two days,” said Steve Loose. “He also helped us find a new home. On the purchase of our new home it was competitive, meaning others were bidding against us, but with Brett’s guidance and endless efforts we prevailed. We now have a new home we will enjoy and continue to raise our family. We recommend Brett Furman to everyone we know.”

For more information about Brett Furman and listing your home using a movie-like experience to sell your home, please visit: http://www.brettfurman.com or call 610.687.6060.

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RE/MAX Classic
Brett Furman
610-687-6060
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brettfurman.com

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