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Using Facebook to Promote Local Events - an Interview by @wiljr with Southern California Wine Company

Today's innovations in technology help small businesses compete on nearly the same level as their larger competitors and peers. This new series of interviews from William Anderson of @wiljr is focused on small business founders using free / low-cost technology pieces to help support and promote their offerings.

New York, NY, May 24, 2012 --( In a continuing series of interviews with small business owners focused on their use of technology, William Anderson of @wiljr sits down with Garrett Marsh of Southern California Wine Company (SoCal Wines). The interview starts in January of 2012 and continues through April of the same year, providing an opportunity for additional discussion and updates on related items.

SoCal Wines, as a relatively new business, is currently reviewing different technology solutions for the long-term to ensure it remains competitive in today's local wine and microbrew beer industries. By using some of today's better know and highly visited platforms and website, SoCal Wines is learning how and where it can best allocate its resources.

"We have been working on getting the word out about us and so far it’s been going pretty well," says Garrett Marsh of SoCal Wines. "We have increased business by just posting the new things going on on our website and we have been using Facebook" to promote local events.

These local community events are key to the success of SoCal Wines. As the number of nearby visitors know and enjoy SoCal Wines, they become evangelists and help spread the word to their own communities.

"We just had our first series of events called 'Meet the Wine Maker,'" notes Marsh. "We had about six wine makers come down to the bar and just talk about their wine to attendees. We found this to be very successful with Facebook events."

To read the full interview with Garrett Marsh, along with other interviews from the series, visit the @wiljr website at
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William Anderson, Jr.
Twitter: @wiljr

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