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Scouts Canada Teams with Ideavibes to Build Engagement and Innovation with Members

National organization looks to crowdsourcing as part of its engagement and innovation strategy to tap into the expertise of its community.

Ottawa, Canada, June 02, 2012 --( Scouts Canada has teamed with Ottawa-based Ideavibes to launch Innovation, a new crowdsourcing initiative based on Ideavibes Crowd Engagement Platform.

myscouts Innovation enables Scout Canada members to provide feedback and engage in discussion around the organization’s association management tool, Members post ideas in various categories and then their peers can comment and vote on each idea which will directly influence the enhancement path. Posts can also be shared through Facebook and Twitter or emailed to help gain further support.

“A major part of Scouts Canada’s technology strategy was to develop an association management tool that would better enable us to manage our membership information, ease registration and share information with our audiences,” said Adam Benson, Scouts Canada Deputy National Commissioner for Technology. “Now that we have that tool in place, we want to ensure we are making enhancements that suit the needs of our members. myscouts Innovation is a way for youth, parents, leaders and other stakeholders to directly influence our development path while still maintaining our organizational goals.”

Going forward myscouts Innovation will enable Scouts Canada to survey its membership, receive feedback on how technology innovations are performing in the field, and collaborate with members on future program, development and technology ideas before they are deployed.

Ideavibes works with organizations such as Scouts Canada, The City of Ottawa, TELUS, and Web of Change to help them utilize social media and open innovation or crowdsourcing to tap into the collective knowledge and energy of their communities. As part of their engagement with Scouts Canada, Ideavibes not only customized the Ideavibes platform for its needs, but also provided support to develop new processes for front line support team that greatly enhances its community engagement capacity with online support, forums, crowdsourcing and ticketing.

"In today’s fast-paced, digital world, organizations like Scouts Canada are using web-based tools including social media to make their engagement and innovation strategies accessible to their community – both young and old,” said Paul Dombowsky, CEO of Ideavibes. “Working with Scouts Canada was a great experience because their organization is so committed to making technology and new process work for them. We found their team eager to embrace changes that will help everyone provide information and support faster, which is great to see in an organization as rich in history as Scouts Canada. And since I was in Scouting myself a number of years ago, this was a rewarding initiative to work on.”

About Scouts Canada
Scouts Canada, the country’s leading youth organization, has more than 100,000 members nationwide representing every faith and culture. Scouts Canada groups offer programming in more than 19 languages reflecting Canada’s multicultural landscape and communities. Kids in Scouts have fun adventures discovering new things and experiences they wouldn’t discover elsewhere. Along the way, they develop into capable, confident and well-rounded individuals, better prepared for success in the world. For tens of thousands of children and youth across Canada, Scouts is the start of something great. For more information visit

Scouts Canada is a not-for-profit organization (Charitable Registration No. 10776 1694 RR0028) and a member of the World Organization of the Scout Movement.

About Ideavibes
The Ideavibes Crowd Engagement Platform™ enables organizations to create crowdsourcing and crowdfunding campaigns that use the power of social media and tapping into the wisdom of crowd to strengthen relationships through engagement and participation. It’s about starting innovative projects, building better products, setting new directions and being more crowd- or community-focused, funding worthy initiatives and sparking social change. For more information about Ideavibes, please visit

Ideavibes is a registered a trademark of Ideavibes Marketing Limited. All other trademarks and/or registered trademarks are the property of their respective owners.

For media inquiries, please contact:

Paul Dombowsky

Danielle McNeil Taylor
Scouts Canada
613.224.5134 x245
Contact Information
Paul Dombowsky

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