San Diego, CA, June 06, 2012 --(PR.com
)-- San Diego Jewelry Buyers (SDJB), Southern California's top rated jewelry buyer and luxury pawn shop, has launched a new online commercial. Appearing on YouTube, the pawn shop ad is aimed at promoting the upscale environment found at SDJB and many of America's pawn shops.
"San Diego pawn shops, like pawn shops nationwide, are seeing a surge in business," says Carl Blackburn, owner of SDJB. According to Blackburn, the increased business among pawn shops is due to more than the stagnant economy. It is thanks to a change in consumer perception. Gone is the seedy image of the pawn shop portrayed by Hollywood. Today, pawn shops like San Diego Jewelry Buyers resemble more closely a fine jewelry store or designer consignment boutique.
The History Channel's reality television show Pawn Stars has also helped improve the image of the pawn shop. Local pawn shops across the country have improved it even further. "In San Diego County & Southern California, San Diego Jewelry Buyers has taken in the lead in promoting the luxury pawn shop experience," says Blackburn. "What makes us different from the traditional neighborhood pawn shop is that we really understand fine jewelry and precious gift assets. Because of that we attract customers not only from California but across the country."
In the past, owners of highly precious jewelry would have thought in unthinkable to sell jewelry valued up to 6 figures to a pawn shop. However, San Diego Jewelry Buyers has changed that perception, consistently purchasing precious jewels and gift assets that ordinarily would be sold via a famous auction house. "Sellers of luxury portable assets come to us because they receive a fair cash payment immediately. There is no wait and uncertainty like when selling through an auction house," says Blackburn.
Customers visit San Diego Jewelry Buyers to sell and receive collateral loans on fine jewelry, diamonds, luxury timepieces, gold coins, sterling silverware, designer handbags, and more. For San Diego residents, SDJB's convenient location at the corner of 6th Ave. & E Street in the famous Gaslamp Quarter is also an attraction.
To get a glimpse behind the doors of San Diego Jewelry Buyers, view their new online commercial at the following URL: http://youtube.com/watch?v=vXd76O_DHdg.
For more information about their luxury pawn shop and the gift assets they buy, visit them online at SanDiegoJewelryBuyers.com or call (619) 236-9603 or toll free 800-557-9413.
Located in the Gaslamp Quarter of downtown San Diego, SDJB leverages over 30 years of industry experience and fine jewelry expertise to make certain that customers receive the fairest cash offers and loans for their diamond and gemstone jewelry and premiere brand watches. Serving La Jolla, Rancho Santa Fe, Solana Beach, Carlsbad and other surrounding communities.