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Informed Publishing Introduces New Home Emergency Pocket Guide™ for Consumer Market


Nation’s leading creator of tools for field care providers publishes first-ever pocket guide specifically for household use.

Tigard, OR, June 15, 2007 --(PR.com)-- When every second counts, knowing what to do saves lives. Your response to an emergency often determines the impact the situation will have on those around you, and being prepared starts right at home.

Informed Publishing, the creator of innovative tools for field care providers since 1986, announced today the release of the Home Emergency Pocket Guide™, an evolution in preparedness and disaster survival that brings professional grade emergency response skills into every American household.

In this post-911 world, being able to protect yourself and your family is no longer an option, it is a necessity. September 11th, Hurricane Katrina and the recent tornado that leveled Greensburg, Kansas demonstrate the challenges government agencies face when responding to terror threats and natural disasters. These events have made Americans increasingly aware of the government’s limited ability to prepare, provide for and to protect us. In the world we live in now, being able to protect yourself and your family is an individual responsibility that begins at home.

The new Home Emergency Pocket Guide™ provides instant access to the essential information you need to respond to emergencies that occur in the home or community. This handy reference tool delivers critical information that can help you make decisions fast, giving you the best course of action to take before, during, and after an emergency situation. Having this guide within reach will ensure you respond in ways that increase your safety and security, and those you care about.

When an emergency situation or natural disaster strikes, what are the key things you need to look out for? What are the first critical steps you should take that could save a life? Whom do you contact for help and support?

“There are 110 million households in this country, and every one of them should have a copy of this guide in an accessible place,” said Chris Barnes, CEO of Informed Publishing. “Our first-ever home pocket guide gives people a tool they can use to protect themselves and their families. We want people to realize that this guide is as essential to their emergency kit as a first aid kit or bottled water.”

“Informed’s guides are the gold standard of field guides for EMS professionals,” says Barnes, “helping them rapidly respond to any event or emergency they encounter. Our hope is that in providing that same service to the public, we can empower them to make the right decisions when a crucial situation arises.”

The Home Emergency Pocket Guide™ is organized by event type, and covers topics ranging from home preparedness to post-emergency response: critical first aid, disaster planning, home walkthroughs and checklists, natural disaster response, and information to help locate national resources after a disaster strikes. Because we live in uncertain times, this guide also includes information on how to survive homeland attacks and acts of domestic and citizen terrorism, including survival tactics in the event of chemical or biological contamination.

The Home Emergency Pocket Guide™ (ISBN 978-1890495367, $16.95 retail) is available in bookstores nationwide and online at amazon.com, barnesandnoble.com and informedguides.com. Customers can register at www.informedguides.com to receive news about other Informed products and promotions. In July 2007, Informed will be launching a new upgraded website, offering downloads, look-inside features, and an e-version of the Home Emergency Pocket Guide™.

About Informed Publishing
Informed Publishing has become the trusted leader in the field guide industry by creating innovative tools for field care providers for 20 years. Starting in 1986 with the original EMT Field Guide™, the most used reference guide in emergency medical services history, the company has published field reference products for EMS, fire and rescue, critical care, nursing, pediatric care, law enforcement, and homeland security. For more information, call (888) 624 8014 or visit http://www.informedguides.com.

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Contact Information
Informed Publishing
Elise Manley
415 823 0855
Contact
www.informedguides.com

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