Tattyoo Collection #1 - Art That Will Stick to You

The Tattyoo brand, a figurehead in ephemeral body art, has weighed anchor with its first collection of temporary art tattoos. Unlike any conventional tattoo dealer, Tattyoo diverts art from galleries to create living exhibitions of original temporary body ornaments. Eleven short-listed artists from all over the globe have created the first fourteen designs, ranging from the cute to the crazy or the bold, that will appeal to young and old alike.

Geneva, Switzerland, June 25, 2012 --(PR.com)-- Proudly displaying an anchor as its emblem, Tattyoo sails the unchartered waters of creativity to discover new territories for contemporary illustration. The idea is to give a range of multi-facetted artists carte blanche so that their pent-up fantasies may surface. Spearheading the project is a selection of some favourite artists: Anna Kövecses (Cyprus), Emily Dumas (USA), Ingela P. Arrhenius (Sweden), Jamie Cullen (United Kingdom), Janine Rewell (Finland), Kate Larsen (United Kingdom), Keren Mack (Israel), Leatherette alias Elena Montesinos (Switzerland), Marie Assénat (France), Ned Corbett-Winder (United Kingdom) and Zara Gonzalez Hoang (USA).

Tattyoo’s “Collection #1” paves the way with some colourful, subtle and fanciful art. The Tattyoo tattoos, applied on the skin, will dance and undulate for an evening, a day or a whole week even. They will appeal to creative and open-minded people, eager for original attire. The first collection introduces a series for both adults and children and further collaborations will provide further designs early this summer. In the future, Tattyoo will also introduce limited editions, signed and numbered, designed by recognised visual artists.

Tattyoo also offers custom tailored temporary tattoos. Tattyoo • Only for You! provides an alternative to traditional marketing for companies as well as original wedding or birthday presents for individuals.

The designs are available online for purchase at www.tattyoo.com. The budding company’s tattoos will also be available in many concept stores and children shops, as well as in museum and art galleries around Europe.

Tattyoo Collection #1
- 14 temporary tattoos, 11 artists, 8 countries
- Use: ages 3 years and up
- Lifespan: tattoos last from 5 to 7 days
- Online price: €6.00 for a set of two same tattoos
- Postage: free delivery in Europe for over €20.00 spent
- Application: with water, easy to use, dermatologically safe
- Safety: tattoos conform to present day cosmetic norms and are certified by the FDA (Food and Drug Administration)

Images available on www.tattyoo.com/pages/media

About Tattyoo
Tattyoo, established in Geneva in 2012 by Katia Kaufmann and Xavier Grousson, designs and produces temporary art tattoos. Tattyoo also works with companies and individuals to create custom tailored tattoos. For every tattoo bought, a contribution is made to Orianne and Phil Collins’ Little Dreams Foundation, which aims to support young talent in the fields of arts and sports. The Tattyoo tattoos are sold online and in a selection of shops and museums. For more information, please visit: www.tattyoo.com.
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Tattyoo
Katia Kaufmann
0041786931831
www.tattyoo.com
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