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Southern Imperial

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New Data-Trax™ Extruded Price Rails for Wire Shelving

Expanded selection of Data-Trax Extruded Price Rails.

Rockford, IL, July 02, 2012 --( Southern Imperial expands its selection of Data-Trax™ with new extruded Data-Trax™ Price Rails for Double-Wire and Metro Wire Shelves. Data-Trax™ allows retailers to utilize less expensive paper tags for price marking, which takes less time to change out than adhesive labels. Data-Trax™ is a perfect solution for mounting price rail extrusions along a longer span, giving more pricing and promoting flexibility.

For various span and shelf applications, the Data-Trax™ for wire are available in 29.5” lengths for Double Wire Shelves, and 44.25” lengths for Data-Trax™ for Metro Shelves. Custom colors and lengths are available upon request. For more information on Southern Imperial’s Data-Trax™ and other merchandising and labeling solutions call (800) 747-4665, or visit

About Southern Imperial

Southern Imperial, Inc of Rockford, IL is the industry’s leading manufacturer of store fixture hardware and retail display solutions - delivering proven results and influencing point-of-purchase for the nation’s top retailers and their suppliers. For more information about Southern Imperial, visit or call toll free (800) 747-4665.
Contact Information
Southern Imperial
Robb Northrup
815-877-7041 ext 231

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