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LEECHEE Launches the Website and Blog of Nicole Winhoffer, Dancer, Artist and Madonna’s Personal Trainer

New York, NY, July 16, 2012 --( Celebrity trainer Nicole Winhoffer chooses design studio LEECHEE to foster her online presence.

LEECHEE has been appointed by Nicole Winhoffer to develop her official website and revamp her blog. Nicole Winhoffer is the celebrity personal trainer of singer-songwriter, Madonna. Nicole Winhoffer has many years of experience training and performing in dance. She has danced for Broadway shows such as “42nd Street,” “Bombay Dreams,” and “Wicked,” as well as for pop music artist, Shakira during MTV’s VMA’s at Radio City Music Hall. Since 2009, Nicole Winhoffer has dedicated her time training Madonna and her female dancers during Madonna’s Shows. As Madonna’s personal trainer, she has expanded her role as Creative Director of Madonna’s program at Hard Candy Fitness: “Addicted to Sweat,” creating the content and programs for HCF gyms worldwide. LEECHEE was in charge of developing the official website for Nicole Winhoffer as well as creating a blog solution for her to connect with her fans and network.

LEECHEE’s mission was to bring Nicole Winhoffer professional life to the Web in order to expand her popularity and create a place where she can reach out to a wider audience and share her knowledge and techniques. “I want people to move, to be free, to look their best, to feel their best… I want to inspire them,” says Nicole Winhoffer.

The main goal of the website was to raise awareness on her realizations and create an identity for Nicole Winhoffer as an established business in order to market herself as a brand that can provide many different services in the fitness and dance industry.

LEECHEE’s plan was to design a website that conveyed the professionalism and artistic energy that matched the intensity of Nicole Winhoffer. Her official website now includes an organized portfolio and a video gallery of both her commercial and artistic works. LEECHEE added a full screen video as an introduction page to the website, to emphasize the dynamism of Nicole Winhoffer. And full screen background images all along the site with to offer a full visual experience of the users. The blog, where Nicole Winhoffer can personally post to and connect with her fans, offers diet tips and workout videos.


LEECHEE is a full service design studio specialized in Luxury and Lifestyle, offering a wide variety of couture design services ranging from ad campaign development to e-commerce solutions. Committed to detail and quality, LEECHEE focuses on crafting innovative, visual design products that are tailored to fit each client’s needs. LEECHEE’s company mission is to help each brand capture their dreams and bring them to life.

For more information, please visit or email at
Contact Information
Valerie Kerbage
212 244 2441

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