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365 Scores Wins the Gold Medal, Getting Close to One Million App Downloads

Developed by sport fans, the 365 Scores web app allows users to track their favorite sports and teams; launches special 2012 Olympic Games version to follow all the action from London.

Tel Aviv, Israel, August 07, 2012 --( 365 Scores, an online sports notification app, officially announced the launch of a special Olympic Games version of its app today. The app gives sports fans from across the globe the ultimate way to keep up with the action, creating a personalized app to follow all the news, views, and results from their favorite events in London.

Released just in time for the Olympics games, the web app provides users with all the tools needed to capture all the exciting moments from London and share them with their friends. The app features a detailed and personalized schedule of every Olympic event, a medal tracker, live score and result updates, and real-time news and tweets from the games. Users will see relevant articles, videos and updates about the Olympic sports and athletes they select, allowing for a high level of personalization. Everything is presented in a streamlined and easy-to-use interface so users can find what they’re looking for in just moments. The app also features a trivia game in which users can demonstrate their knowledge of the Olympic Games with the winner taking home a new iPad.

The Olympic Games app is based on the 365 web app, and employs a “push notification mechanism” to keep users up-to-speed about the latest news from the games they selected in the personalization process. Every time there's an important update from the Olympics, such as when their country wins a medal or when a record is broken, the app pops up a notification to all the users that selected to follow such events. Additionally, notifications with links to video clips are pushed out to users just minutes after they're captured, ensuring that users won’t miss any of the most exciting moments, and will be able to share them with their friends

365 Scores is committed to cross-platform support for all of its products in order to support users no matter what platform they use. A mobile app will be launching soon with a Smart TV app to follow. 365 Scores has attracted a strong user base who rely on the app to follow their favorite sports and athletes year round. Users simply personalize the interface to follow teams, athletes, leagues, and sports that there're interested in, enabling them to receive updates as they happen. The company was recently selected by Google as a featured add-on in a special "Euro 2012" version of Chrome to coincide with the recent tournament.

"Everyone on our team is a diehard sports fan and so naturally we are thrilled to give our users a powerful tool to follow all the news from the Olympics," said Ami Sirkis, founder and CEO of 365 Scores. "Our users absolutely love our web app and tell us how it changes the way they follow sports. We think our Olympic Games version is going to revolutionize the way people follow the Olympic Games giving them a previously unknown level of personalization and sharing. We provide the best social environment for sports fans and we are working closely with our community of users to constantly improve that experience and to bring it to additional platforms."

The web app features tight integration with the social web. Virtually every component of 365 Scores features an integrated Facebook comments system turning the app into a social platform to talk about sports with your friends. Additionally, with top sports Tweets being an integral part of the application, users will never miss any of the conversation about the sports they love.
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365 Scores
Anna Kainer

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