Nectar Announces Availability of New "Elemental Kitchen" Program for Housewares Manufacturer in China

Long Beach, CA, June 28, 2007 --(PR.com)-- Nectar announced the “Elemental Kitchen” program it developed for SinoGlass Co., Ltd. of will be available in stores this summer. The program includes electronic dating storage-containers, pre-measured oil and vinegar bottles and magnetic spice jars.

The Elemental Kitchen program offers several benefits for customers including the following:

· In the electronic dating storage-containers, fresh count is achieved by an electronic display on the lid that will notify the user of the food’s expiration.

· The oil and vinegar bottle has a unique squeeze feature and graduated container that helps users measure specific amounts of cooking fluids such as oil, vinegar, etc. in an all-inclusive bottle.

· Magnetic spice jars use magnets in a unique stackable way to build a spice rack. Magnets on all sides creates strong attraction forces that offers quick mating and un-mating of one jar to the next.

“Nectar’s unique grounds-up approach includes contextual market research, ideation of a product line, generating IP, engineering development and concurrent branding development that ultimately creates a business partnership offering instant product development and marketing,” said Darren Saravis, president, Nectar.

“The designs Nectar has created for us under the ‘Elemental Kitchens’ program will help our customers curb food poisoning, increase the efficiency of daily cooking in an attractive and user-friendly design and make a virtually useless refrigerator surface completely functional,” said Rock Zhang, president, SinoGlass.

SinoGlass is a rapidly growing industrial manufacturer that operates throughout the world. It is one of the leading glass housewares manufacturers in and it currently exports to over 150 countries in six continents. Though headquartered in Qingdao, , SinoGlass also maintains research and development and design facilities in the , and Hong Kong as well as two manufacturing and processing complexes in Gaomi and Qingdao.

About Nectar
Nectar (www.nectardesign.com) is an award winning product development consultancy established in 1992 that helps clients to create products that connect to their users and expand their markets. An interdisciplinary approach combining industrial design, mechanical engineering and prototyping ensures that designs are successfully executed into production. Tight integration with its clients facilitates bringing products to the market quickly and cost efficiently. Innovation is key to Nectar’s development process. It discovers unmet needs and creates new and better product features that are elemental to differentiating products in today’s competitive market.

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Nectar, Inc.
Darren Saravis
562-856-5600
http://www.nectardesign.com
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Anubis Marketing
Gina DeRossi
+ 1 518 843 9633
gderossi@anubismarketing.com
http://www.anubismarketing.com
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