Coldwell Banker Residential Brokerage Expands Utah Operations to Keep Up with Customer Growth

Salt Lake City, UT, August 17, 2012 --( Coldwell Banker Residential Brokerage, one of Utah's leading real estate services company, announced today that it has expanded its Salt Lake City area operations with the hiring of more than 90 real estate professionals since the beginning of the year to staff its 11 offices along the Wasatch Front.

The recent hiring surge is designed to meet increasing demand for its brokerage services from both homebuyers and sellers in the local area. In all, the Salt Lake City area offices have added 93 agents to bring the staffing to more than 700 sales professionals.

Most of the company's hires are seasoned Realtors who have joined Coldwell Banker Residential Brokerage from competing companies, where they were top producers and responsible for millions in sales volume over the past year.

Some of the largest office expansions have been the company’s Union Heights and Provo-Orem offices with 14 agents each, the North Davis-Layton office with 13 agents, and the Jordan Commons office with 11 agents.

“We’ve added a tremendous amount of talent to our Salt Lake City area offices as our business continues to grow,” said Chris Jensen, president of Coldwell Banker Residential Brokerage in Utah. "We're proud of the fact that not only consumers but real estate professionals alike are choosing Coldwell Banker as the brokerage they want to work with."

Coldwell Banker Residential Brokerage was recently named the best real estate company in Utah’s Best of State Awards for 2012, marking the second straight year the company has received the honor.

Scott Lalli, manager of Coldwell Banker Residential Brokerage's North Davis-Layton office, said Realtors who recently joined the company tell him that they're attracted by Coldwell Banker's professionalism, marketing advantages and overall agent support.

"We really have a great value package to offer agents," he said. "The staff support they receive, the advanced technology and marketing tools, and the networking potential that comes with being the number one real estate company in the world is something that no other brokerage can match."

Lalli added that both new and veteran agents alike also are impressed by Coldwell Banker's professional training program. "The depth and breadth of our training is the best in the business, bar none. It's something that agents simply don't receive anywhere else and it helps them continue to grow as a professional and expand their potential."

Jensen said the agent growth has been critical as Coldwell Banker Residential Brokerage works to meet growing customer demand for its homebuyer and home sales services in along the Wasatch Front.

Statewide, home sales through June have reached 17,348, up 10.3 percent from the same period last year, according to the Utah Association of Realtors. Some regions are up even more, including Salt Lake County (up 18.8 percent) Weber County (18.3 percent) and Davis County (17.4 percent).

By expanding operations and agent ranks in the Salt Lake City area, Coldwell Banker Residential Brokerage has raised its level of customer service, Jensen noted.

“Agents are working together, learning by sharing experiences, and bouncing ideas off one another in order to provide the best possible service to our buyers and sellers,” he said. “I’m looking forward to continuing on this path of growth and expansion.”

About Coldwell Banker Residential Brokerage

Coldwell Banker Residential Brokerage, a leading residential real estate brokerage company in Utah, operates 11 offices with more than 700 sales associates serving the communities of the greater Wasatch Front. The company offers residential and commercial brokerage, corporate relocation and mortgage services. Through its internationally renowned Coldwell Banker Previews® program, the company is widely recognized for its expertise in the luxury housing market. Coldwell Banker Residential Brokerage, online at, is part of NRT LLC, the nation’s largest residential real estate brokerage company. NRT, a subsidiary of Realogy Corporation, operates Realogy’s company-owned real estate brokerage offices. For more information, please visit or call 801.563.8700.
Coldwell Banker Residential Brokerage
Stephen Maita