Desoto, TX, September 15, 2012 --(PR.com
)-- Homeowners in the Desoto area who need an expert for air conditioning repair, appliance repair, and electric services will soon have an easier time finding a qualified professional via an online search. Locally owned company AEA Solutions Inc., which also offers heat pump repair and furnace repair, is partnering with the online marketing firm Prospect Genius to boost its Web presence. The move is intended to improve AEA Solutions Inc.’s search engine ranking, helping it to be more prominently displayed on related search engine results pages.
On any given day, approximately 59% of all American Internet users visit a search engine, according to the Pew Internet & American Life Project. Those Web searches include people wanting to locate a business or service provider in their local area, including air conditioning repair and appliance repair technicians. By boosting its Web presence, AEA Solutions will be able to market itself more effectively to those prospective customers who rely primarily on the Internet to learn about local businesses.
Prospect Genius uses a process known as search engine optimization (SEO) to help small business Web sites perform better on search engines. For AEA Solutions, that means incorporating keywords related to the Desoto area and to HVAC, appliance, and electric services into the Web site, so that search engines will view the site as extremely relevant to local queries for those services. Going forward, when Desoto-area homeowners query Google, Bing, or Yahoo! using search terms like “furnace repair” and “air conditioning contractor,” they should be presented with AEA Solutions, Inc. among the top results.
“Studies have shown that sites in the top two or three search engine results get the most traffic following the search,” states Matt Gallo, a senior SEO marketer for Prospect Genius. “The increase in site traffic that comes from a boost in search engine performance can result in an influx of new customers, once people learn what a business like AEA Solutions has to offer. Web visibility is key to small business success in today’s digital age.”
AEA Solutions Inc. provides superior HVAC and appliance repair service in and around Desoto, TX. The business strives to offer top-quality workmanship and superior customer service on every job.