Hilo, HI, November 14, 2012 --(PR.com
)-- On Friday, Royal Hawaiian Macadamia Nut Company, the world’s largest grower of macadamia nuts, announced the introduction of the Royal Hawaiian Orchards brand, a fresh new way to enjoy macadamias. Royal Hawaiian was founded on three basic beliefs: Live Well. Live Long. Live Aloha. “Royal Hawaiian promotes a healthy and balanced lifestyle while infusing the spirit of aloha into everything we do,” said Dennis Simonis, President of Royal Hawaiian. “Our Royal Hawaiian brand of macadamia snacks honors qualities like balance and simplicity by being thoughtful about the food you put in your body and respecting nature's gift of food.”
Royal Hawaiian’s first two products, Macadamia/Fruit Crunches and Seasoned Macadamias, deliver on that promise. Royal Hawaiian’s seven new crunch flavors seamlessly blend unique flavor combinations with the macadamias, including Mango Pineapple, Passion Fruit Orange Guava, Papaya Lime, Banana Nut, Kona Coffee Banana, Blueberry Pomegranate and Papaya Banana. And, Royal Hawaiian’s five savory flavors are perfectly seasoned with Sea Salt, Sea Salt and Cracked Pepper, Wasabi Soy, Hawaiian BBQ and Maui Onion.
“At Royal Hawaiian, we value the quality of everything used in our foods,” said Scott Wallace, Executive Vice President of Marketing and Sales. “So, we will only use wholesome whole foods that don’t contain sulfites, artificial colors and flavors, or other artificial additives. We source responsibly and use local growers whenever possible like the 100% Kona coffee beans in our Kona Coffee Banana Crunch. All products are GMO free, gluten free and cholesterol free.”
Macadamias are best known as ingredients in indulgent products such as candy and desserts. However, macadamias can be part of a healthy diet especially when consumed in place of foods containing saturated fats. Royal Hawaiian wants to offer health conscious consumers concerned about GMOs and artificial ingredients an alternative.
The Royal Hawaiian story spans decades of macadamia growing, beginning in 1948 with the founding of the Royal Hawaiian Macadamia Nut Company. While the look of the package and the product offering has evolved over the years, Royal Hawaiian’s dedication to health, wellness and "living aloha" lives on to this day.
Royal Hawaiian respects Hawaiian’s love of nature by practicing sustainability, using locally-sourced products and recycling almost every part of the nut to fuel the next batch of home-grown macadamias. The macadamia tree seedlings are planted in a sea of lava rock, which gives the macadamias a unique reddish tint, a distinct flavor and a sweeter taste. The Royal Hawaiian Orchards in Hilo also help to support the local economy with plans to bring more jobs to locals in the area.
About Royal Hawaiian
Royal Hawaiian Orchards, L.P. is the world's largest grower of macadamia nuts, owning or leasing 5,070 acres of orchards on the island of Hawaii. The Company processes nuts-in-shell into macadamia kernel and markets the nuts in both bulk form and branded products including fruit and macadamia crunches and seasoned macadamias. The branded products are marketed for sale to health and nutrition stores, grocery and other outlets. These better for you, great tasting macadamia products connect consumers to the fit, active and attractive Hawaiian lifestyle. For more information, visit www.royalhawaiianorchards.com.